Hi Jan, > One big reason big media rings so false: advertisers control content.
I have to disagree with that. Viewers "control" the content. Meaning, studios only fund productions they think audiences will watch, buy a movie ticket, purchase a DVD, etc. It is "the masses" controlling what gets produced by big media... Listening to your audience (both through metrics and comments) and being responsive should always be #1 priority. The real power of new media is that direct access to your audience. Regards, -Frank http://mefeedia.com - Discover the Video Web --- In videoblogging@yahoogroups.com, "Jan McLaughlin" <[EMAIL PROTECTED]> wrote: > > Why advertising is a dangerous way to go if you're interested in true > things. > > One big reason big media rings so false: advertisers control content. > > Jan > > On Dec 27, 2007 10:37 PM, Jake Ludington <[EMAIL PROTECTED]> wrote: > > > > > Hint: eventually sponsors and employees get the message and move > > > > money away from a company that isn't getting community support. And, > > worse, > > > > it definitely demoralizes the employees and makes them far less > > willing > > > > to take risks on behalf of the community. > > > > > > I think this is BS too. > > > > If you think that's BS, you've never made your living solely from > > advertising. Advertisers do turn away when they perceive they are > > associating their brand with something negative or failing. > > > > If the advertisers turn away, the employees stop getting paid, lose their > > jobs, etc. > > > > Jake Ludington > > > > http://www.jakeludington.com > > > > > > > > > > > > Yahoo! Groups Links > > > > > > > > > > > -- > The Faux Press - better than real > http://feeds.feedburner.com/diaryofafauxjournalist - RSS > http://fauxpress.blogspot.com > http://wburg.tv > aim=janofsound > air=862.571.5334 > skype=janmclaughlin > > > [Non-text portions of this message have been removed] >
