Forwarding from MEDIA-L for academic librarians.

Elizabeth Stanley
Bullfrog Films

-----Original Message-----
From: Media in Education [mailto:medi...@listserv.binghamton.edu] On Behalf Of 
James Moses
Sent: Thursday, January 31, 2013 9:21 AM
To: medi...@listserv.binghamton.edu
Subject: [MEDIA-L] Primary Research Group has published Academic Library 
Website Benchmarks, 2013 Edition, ISBN 978-157440- 221-6

Primary Research Group has published Academic Library Website Benchmarks, 2013 
Edition, ISBN 978-157440- 221-6. 
 
The 160+ page study shows how academic libraries are re-shaping their websites. 
 The study is based on a survey of 56 academic library web staffs with data 
broken out by size and type of institution and other criteria.  The study gives 
exhaustive data about academic library preferences in areas such as: use of 
mashups, library social media site policy, web staff size, role of the college 
and library it staff, range of individuals allowed to enter content, content 
policy, website branding, website budgets, plans for upgrades and overhauls, 
staff time devoted to various website maintenance and development tasks, use of 
blogs, listservs, rss feeds, and email newsletters, content management system 
development and satisfaction levels, plans for federated search, search box 
presentation strategy, use of cascading style sheets, ease of use of the site 
including ease of positioning videos and tables, entering same content to 
multiple locations, checking the functionality of page links, reporting 
features, and restricting site access.  Other issues covered include the use of 
freelancers and consultants, preferences for programming languages, how the 
script development workload is divided among the staff and others, relations 
with the college administration and the college web staff, use of social 
bookmarking tools and much more. 

Just a few of the report's many findings are that: 

*       61.4 percent of libraries in the sample have their own webmasters (or 
web staffs) that are separate from the college website staff.
*       Library web staffs account for a mean of more than 80% of the total man 
hours required to run the academic library web site. College-wide web or IT 
staff account for a mean of 14.7 percent of the work done on, while an average 
of just 2.25 percent of total man hours is attributed to consultants, 
outsourced service providers, and other third parties.
*       Open-source content management alternatives were extremely popular 
among the largest colleges in the sample (those with 15,000 or more students), 
as 53.85 percent of these participants adapted such a system.
*       Just 22.81 percent of survey participants find it to be "relatively 
easy" to position and manipulate videos within the website's CMS.
*       A mean of 31.26 percent of the routine content updates for the library 
website are done through dynamic, database-driven web pages rather than through 
static pages.
*       51% of the libraries in the sample maintain a library presence on 
YouTube.
*       No community college rated it "very easy" to enter tabular data into 
the college website, while 21.05 percent of 4-year and MA-granting colleges 
thought it "very easy" to do so.

 For further information, view our website at www.PrimaryResearch.com. 
To unsubscribe or manage your subscription to MEDIA-L, go to 
http://listserv.binghamton.edu/archives/media-l.html
and click on "Join or leave the list (or change settings)."  Archives are also 
at this location.

VIDEOLIB is intended to encourage the broad and lively discussion of issues 
relating to the selection, evaluation, acquisition,bibliographic control, 
preservation, and use of current and evolving video formats in libraries and 
related institutions. It is hoped that the list will serve as an effective 
working tool for video librarians, as well as a channel of communication 
between libraries,educational institutions, and video producers and 
distributors.

Reply via email to