That folks , is the real problem hindering the advance of CF.. sell some and somebody will build some.
Well... Not quite. You have to "Make something the dogs will eat - at least a little..." and sell them. Then somebody will build some more. And more "dogs will eat". Then somebody will build some more. Then somebody will build some more... etc., etc. Look at the automobile industry.
The biggest hurdle is to get cold fusion out of the talk-talk-fuss-fuss, stage and into the sell-sell stage. But there has to be "something the dogs will eat." (Not being insulting; it's simply a good metaphor.)
P.
At 10:28 AM 5/15/2006 -0500, you wrote:
Howdy Vorts,
One of the realities of marketing is that you can build almost anything you can sell but you cannot always sell what you can build.
Story of the " world's best dog food manufacturer". They held a convention for their entire worldwide organization. The leader addressed the audience with the statements.. we make the best dog food, use the choice ingredients, have the best can and label, spend the most on advertizing, pay the best salaries..... my question is WHY DON'T IT SELL???
Nobody would speak up even under prompting... finally a kid from Texas sitting in the back shouted.. THE DOGS WONT EAT IT!!. Make something the dogs will eat and we can sell it without the fancy.
The adage about building a better mousetrap and people will beat a path to your door is hot air talking.
Show me a person that can sell mousetraps and I can build anything you can sell.
There may be ways to run engines on water but it will sit in the garage until somebody can sell the idea.
That folks , is the real problem hindering the advance of CF.. sell some and somebody will build some.
Cameron Iron Works div. of Cooper Industries started back in the Spindletop days early 1900's. A oil driller sent his hand into Houston to get a blacksmith shop to build something he had sketched on a paper bag. He told his hand not to come back without it . Cameron built it and later had the blowout preventor that led the industry.
Richard
