Nice one Ronni delighted to see my namesake as 'the general' And the recorder is set for tonight's program about Steve
Cheers Mike Mike Murray and Lesley Silvester TimeTrackers East Fremantle Western Australia Tel 08 9339 8078 Fax 08 9339 0519 Mob 0407 669 376 British and Australian genealogical and historical research, education, publishing and film-making www.timetrackers.com.au On 03/05/2012, at 4:26 PM, Ronda Brown wrote: > Hi People, > > Nine Minutes of history... > > Watch Steve Jobs play FDR in Apple's long-lost takeoff on famous '1984' > Macintosh TV commercial > Nine-minute film called '1944' was produced to inspire Apple sales team to > take on IBM > > <http://www.networkworld.com/community/node/80448> > > If all you want to see is Steve Jobs playfully portraying Franklin Delano > Roosevelt - right down to the cigarette holder - here's that short clip > before we get to the longer version of the film that it's taken from and an > explanation: > > Entitled "1944," the almost 9-minute full version was Apple's in-house > takeoff on "1984," the iconicfirst Macintosh TV ad that caused a sensation > during that year's Super Bowl. Set as a World War II tale of good vs. IBM, it > is a broadcast-quality production (said to have cost $50,000) that was > designed to fire up Apple's international sales force at a 1984 meeting in > Hawaii. A copy of "1944" was provided to me by one-time Apple employee Craig > Elliott, now CEO of Pertino Networks, a cloud-computing startup located two > blocks from Apple in Cupertino. > > Elliott, who worked at Apple from 1985 to 1996, says he has "never seen (the > film) anywhere else" and that there has been "no additional circulation" as > far as he knows. I couldn't find it online, either - the year 1984 was > pre-World Wide Web, of course -- which doesn't mean it isn't out there. Two > snippets from "1944," without any dialogue, do appear in another Jobs video - > a photo-montage tribute to him made by Apple employees to mark his 30th > birthday. After Jobs died last October, Elliott posted that birthday video to > his Facebook page, from where it went viral before being knocked off the 'Net > by Sony Music Entertainment because it used a Bob Dylan song. > > Cheers, > Ronni > > -- The WA Macintosh User Group Mailing List -- > Archives - <http://www.wamug.org.au/mailinglist/archives.shtml> > Guidelines - <http://www.wamug.org.au/mailinglist/guidelines.shtml> > Settings & Unsubscribe - > <http://lists.wamug.org.au/listinfo/wamug.org.au-wamug> -- The WA Macintosh User Group Mailing List -- Archives - <http://www.wamug.org.au/mailinglist/archives.shtml> Guidelines - <http://www.wamug.org.au/mailinglist/guidelines.shtml> Settings & Unsubscribe - <http://lists.wamug.org.au/listinfo/wamug.org.au-wamug>
