THE WHATIS.COM WORD-OF-THE-DAY   
July 22, 2002

self-sending spam 
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TODAY'S WORD: self-sending spam 

See our definition with hyperlinks at 
http://whatis.techtarget.com/definition/0,,sid9_gci840088,00.html

Self-sending spam is unsolicited e-mail that looks like you sent it
to yourself: your name appears on the "from" line as well as the "to"
line. For example, Lowell Thing might receive a message addressed to
"[EMAIL PROTECTED]" that purports to be from 
"[EMAIL PROTECTED]" In some cases (especially if you
use one of the most common e-mail services, such as Hotmail or Yahoo)
a message may appear to be sent from your exact e-mail address. 

Self-sending spam is one version of e-mail spoofing (disguising a
message's "from" address so that it appears to be from someone other
than the actual sender). The sender manually constructs a message
header with their chosen information in it. E-mail spoofing is often
sometimes used legitimately, for example, by someone spoofing their
own address to manage their e-mail. However, spoofing anyone other
than yourself is illegal. 

Senders rely upon two factors - curiosity and a positive emotional
response - that make the recipient more likely to open or even
respond to a message that seems to be from someone with their name. A
recent study at McMaster University found that people respond more
positively to e-mail messages sent (at least apparently) from people
with names similar or identical to their own. Researchers, who sent
out thousands of requests for simple information, found that the
response rate was over 10 per cent higher for messages sent using the
exact name of the recipient as the sender. Even if only one name
matched that of the recipient, the response rate was higher than for
messages from someone with a different first and last name. However,
as people receive more of these messages and the novelty wears off,
it is unlikely that self-sending spam will continue to elicit any
positive response. 

RELATED TERMS:

spam 
http://searchsystemsmanagement.techtarget.com/sDefinition/0,,sid20_gci213031,00.html

header 
http://whatis.techtarget.com/definition/0,,sid9_gci213480,00.html

SELECTED LINKS:

TechTV has an article about self-sending spam. 
http://www.techtv.com/news/internet/story/0,24195,3370159,00.html

McMaster researchers find shared names make e-mail kindred spirits. 
http://dailynews.mcmaster.ca/story.cfm?id=1296

ZDNet has an article, "Don't get mad, get even." 
http://www.zdnet.com/products/stories/reviews/0,4161,2870424,00.html
______________________
WHATIS DISCUSSION FORUM | Challenge #8: Outbound mail failure

Challenges are another learning tool where you (the reader) try to 
solve various real-life IT problems. Sometimes there's one right 
answer, but more often than not (just as in real life) there are 
several ways to approach the problem -- and that's why reading how 
other people would troubleshoot the Challenge is a fun way to learn.

CHALLENGE #8: Bob is a network administrator at Alpha Industries. For
the past two weeks, his users have been receiving returned messages
from different servers saying that say their mail has been "banned
from this site". What's going on? Could it be a worm?

>>Take the challenge 
http://whatis.discussions.techtarget.com/WebX?[EMAIL PROTECTED]^3@.1dcfae0e/59!viewtype=&noconfirm=noconfirm
______________________
QUIZ #28 | Ethernet

How much do you know about the most popular network technology in the
world? Take our latest quiz and find out!
http://searchnetworking.techtarget.com/sDefinition/0,,sid7_gci834253,00.html 
______________________________ 
RECENT ADDITIONS AND UPDATES 

[1] electron rest mass
http://whatis.techtarget.com/definition/0,,sid9_gci839930,00.html

[2] tap 
http://whatis.techtarget.com/definition/0,,sid9_gci840080,00.html

[3] SAML 
http://searchsecurity.techtarget.com/sDefinition/0,,sid14_gci839675,00.html

[4] azimuth and elevation 
http://whatis.techtarget.com/definition/0,,sid9_gci838808,00.html

[5] digital projector 
http://whatis.techtarget.com/definition/0,,sid9_gci839140,00.html
____________________________________________________________________
:::::::::::::::::::  WHATIS.COM CONTACTS   :::::::::::::::::::

LOWELL THING, Site Editor ([EMAIL PROTECTED])
____________________________________________________________________

MARGARET ROUSE, Assistant Editor ([EMAIL PROTECTED])
___________________________________________________________________
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