Interesting indeed, fun to read and an excellent choice of mistakes to share.
Thanks once again for sharing. I had fun reading this. Regards, Bobby Shabangu On Wed, 20 Dec 2023 at 08:42, Peter Southwood <peter.southw...@telkomsa.net> wrote: > I guess that would depend on the mistakes. Some are inherently more > tolerable than others. Some should not be tolerated (depending on what one > classifies as ‘mistakes’). Cheers, Peter > > > > *From:* Natacha Rault via Wikimedia-l [mailto: > wikimedia-l@lists.wikimedia.org] > *Sent:* 18 December 2023 18:38 > *To:* wikimedia-l@lists.wikimedia.org > *Cc:* Natacha Rault > *Subject:* [Wikimedia-l] Re: Fwd: We went big in 2023. Here's some of > what didn't work: > > > > I love it too .... But will lovers of this message tolerate other people's > mistakes ? That's the question :) > > So for new year let's make a committment to be more tolerant towards what > we usually do not tolerate ! > > We may well learn something useful along the way ... > > Nattes > > > > Le 18.12.23 à 12:43, Florence Devouard a écrit : > > Excellent. Love it. Thanks for sharing Z. > > Flo > > PS: and it works. I opened my wallet a bit ;) > Second time of the year actually... toss a coin guys > > > > Le 18/12/2023 à 00:36, Željko Blaće a écrit : > > Very interesting direction in communication to wider audience by > acknowledging mistakes and failures. > > > > I hope for others in the field will follow and extend towards more > authentic communication and we see less PR tricks. > > ---------- Forwarded message ---------- > From: *Mozilla* <mozi...@eml.mozilla.org> > Date: Friday, December 15, 2023 > Subject: We went big in 2023. Here's some of what didn't work: > To: "zbl...@mi2.hr" <zbl...@mi2.hr> > > Where we failed in > 2023 ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ > > > > > > [image: Mozilla] > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-r/> > > [image: ❤️ Mozilla ❤️] > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-y/> > > *Donate * > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-t/> > > > > > Hello Z., > > Guess what? We make mistakes. We’re human! > > This year we at Mozilla set out to take on more new initiatives, reach for > deeper impact, and go bigger than ever before. A lot of it went well – but > we've also had our fair share of fails, goofs, oopsies, and dadgummits in > 2023. And so we thought, why not share with our supporters about times > where we tried things that didn't work out, or that went differently than > expected, or where we simply screwed up? > > We thought you might appreciate transparency and honesty about our work, > even when it's not all sunshine and roses. And yes, at the end of this > email, we're going to ask if you can *add a donation to Mozilla's end of > year fundraising drive* > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-h/> – > while we won't promise perfection, we will promise transparency. > > So, here’s a highlight of our lowlights and what we learned in 2023: > Mistake #1: Facebook Ads and Privacy Don't Mix > > *[image: Facebook in a mixing bowl]* > > > > We wanted to get more people to sign one of our petitions as part of a > campaign to get TikTok to be more transparent about how it shares user > data. Our marketing team decided to try their hand at running ads on > Facebook to reach people who might not be in the Mozilla universe yet. > > > > *What went wrong:* Mozilla's commitment to user privacy is incompatible > with the data sacrifices required by Meta. Turns out, if you don’t use > Meta’s privacy-intrusive conversion pixel on your website – and you also > refuse to give Meta any of your data – there's little chance of driving > actions with their advertising. > > *Lesson learned:* It is impossible to build a movement to hold tech > companies accountable while relying on the tools they want you to use. > We'll stick to places that better represent our values – because that's > also where we'll find people who are most committed to our movement. > Mistake #2: Storms Bring Us Together, But Make Your Backup Plans > > *[image: People watching a storm]* > > > > Mozilla Festival – better known as MozFest – is our global gathering of > artists, activists, researchers, policymakers, and technologists. This > year's MozFest event in Nairobi, Kenya focused on issues around a healthy > internet and trustworthy AI in Eastern and Southern Africa. > > > > *What went wrong:* MozFest got hammered by some truly terrible weather – > a hail storm so bad and so loud it shut down a featured panel conversation; > winds too high to walk between buildings; and a tent even blew over! People > gathered together out of necessity and shared their own awful weather > stories. The next day, the sunlight revealed a group of people who had > literally weathered the storm together and built stronger bonds because of > it. > > *Lesson learned:* Sometimes the worst storms bring us closer together. > But also, always have backup plans for how to hold your event. > Mistake #3: Worldwide Media Attention Affects Our Website > > *[image: Car driving off clift]* > > > > When we published our *Privacy Not Included Cars & Privacy buyer’s guide > in September, we knew it would cause a stir. But we didn't dream of the > global news coverage we actually got: *Der Spiegel, Le Monde, Washington > Post, El Pais, The Guardian, Times of India, Wired, *and even *Fox News* > – *all in one day*. (In retrospect, cars wanting to know about your sex > life and genetic information was a huge story.) > > > > *What went wrong: *The part of our website with the buyer's guide > completely crashed. Like, BOOM, down it went, thanks to an unexpected > overwhelming amount of news coverage and traffic. There are some technical > reasons why it went down, but the short version is we hadn't retooled that > part of the website to be more efficient when a lot of people wanted to > look at products. > > *Lesson learned: *We simply weren’t prepared for the response we got, but > it wasn't a simple fix either. We're now focusing on bigger, structural > optimizations in our website to make sure nothing like that happens again. > As annoying as it was when so many people wanted to learn more about cars > and privacy, having too much interest in our work is also a good problem to > have. > We're Building a Movement to Reclaim the Internet > > The good news is that we try to learn from all our mistakes, adjust our > plans, and move forward on a better path. We get to fail and learn from > mistakes because of the support of supporters like you. Being able to fail > and learn as opposed to fail and quit is what makes Mozilla so strong. Your > donation is the key to that. (Of course, we also have a lot of wins this > year – you'll hear more about them soon.) > > And with that, I will end with one final ask for you. > > *Will you donate $25 to Mozilla and help build our movement to reclaim the > internet?* > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-x/> > > *Donate to Mozilla → * > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-m/> > > > > I hope that you have time here at the end of 2023 to reflect back on some > of your biggest and best mistakes of the year. And then take a moment to > reflect on what you learned, how you grew, and how you are stronger now > thanks to those mistakes. Be kind to yourself when you make a mistake – it > often holds the answer to a question you might never have known you had. > > Thank you for laughing, learning, and sometimes failing along with us in > 2023 – and for all you do for the internet. > > *Ashley Boyd* > Senior Vice President, Global Advocacy > Mozilla > > > > > > > Connect with us > > [image: Twitter] > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-c/> [image: > YouTube] > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-q/> [image: > Instagram] > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-a/> > > > > > Thanks for reading! > > You’re receiving this email because you subscribed to Mozilla News. If you > no longer want to receive our emails, we’ll understand if you unsubscribe > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-f/>. > > You can also update your email preferences > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-z/> at any > time. > > > > [image: ❤️ Mozilla ❤️] > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-v/> > > > > *Donate* > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-s/> > > 149 New Montgomery St, 4th Floor, San Francisco, CA 94105 USA > <https://www.google.com/maps/search/149+New+Montgomery+St,+4th+Floor,+San+Francisco,+CA+94105+USA?entry=gmail&source=g> > > Legal <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-g/> > • Privacy > <https://mozillafoundation.cmail20.com/t/y-l-xjhyktk-ddhtvjjdu-w/> > > Unsubscribe > <https://mozillafoundation.cmail20.com/t/y-u-xjhyktk-ddhtvjjdu-yd/> > > > > > > _______________________________________________ > > Wikimedia-l mailing list -- wikimedia-l@lists.wikimedia.org, guidelines at: > https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and > https://meta.wikimedia.org/wiki/Wikimedia-l > > Public archives at > https://lists.wikimedia.org/hyperkitty/list/wikimedia-l@lists.wikimedia.org/message/FOF3B7ICU5EEV2N4FAP6LIGLO7K6TBP2/ > > To unsubscribe send an email to wikimedia-l-le...@lists.wikimedia.org > > > > _______________________________________________ > > Wikimedia-l mailing list -- wikimedia-l@lists.wikimedia.org, guidelines at: > https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and > https://meta.wikimedia.org/wiki/Wikimedia-l > > Public archives at > https://lists.wikimedia.org/hyperkitty/list/wikimedia-l@lists.wikimedia.org/message/YTRW62EXR5GPPGLZN5LUMKLP7JL7LZCF/ > > To unsubscribe send an email to wikimedia-l-le...@lists.wikimedia.org > > > > > <http://www.avg.com/email-signature?utm_medium=email&utm_source=link&utm_campaign=sig-email&utm_content=emailclient> > > Virus-free.www.avg.com > <http://www.avg.com/email-signature?utm_medium=email&utm_source=link&utm_campaign=sig-email&utm_content=emailclient> > > > _______________________________________________ > Wikimedia-l mailing list -- wikimedia-l@lists.wikimedia.org, guidelines > at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and > https://meta.wikimedia.org/wiki/Wikimedia-l > Public archives at > https://lists.wikimedia.org/hyperkitty/list/wikimedia-l@lists.wikimedia.org/message/7DL3IR7SKRVGZL7F4ZQSQZEJTHH2OOBJ/ > To unsubscribe send an email to wikimedia-l-le...@lists.wikimedia.org >
_______________________________________________ Wikimedia-l mailing list -- wikimedia-l@lists.wikimedia.org, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/wiki/Wikimedia-l Public archives at https://lists.wikimedia.org/hyperkitty/list/wikimedia-l@lists.wikimedia.org/message/WNWOHKE7ATXXVLCLI7Q5M2TFKX3QJYGX/ To unsubscribe send an email to wikimedia-l-le...@lists.wikimedia.org