On Mon, Jun 20, 2011 at 13:44, Alex Stinson <stins...@dukes.jmu.edu> wrote: > Well, one way to spend money in order to directly support the UK community's > goals would be, once you have a chapter manager, to hire an agency or > contractor to run an awareness campaign (Posters at public transportation > outlets, radio and telivision ads, etc.) to get other people to contribute > in Wikipedia and Wikimedia projects and get the face of the community out > there, like Wikimedia Deutschland did.
I'm not wild about ads aimed at the general public on TV or billboards etc. I think we might consider more niche audiences. If we wanted to target photographers to get them to contribute to Commons, maybe an ad in Amateur Photographer or similar outlets could work. As part of an upcoming GLAM event, we have been trying to find people who are interested in doing translation work into any of the languages of India (Hindi, Bengali, Tamil, Telugu, Urdu etc.). If ensuring that Wikimedia UK doesn't end up being 'Wikimedia British English' were considered an important goal, perhaps we could attempt small-scale advertising (maybe £500 a pop) in magazines read by multilingual readers. Advertising doesn't mean putting a big TV advert up in the middle of Coronation Street. It can be aimed towards a very niche set of participants we want to draw in, perhaps to rectify systemic bias issues.[1] [1]: http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Countering_systemic_bias -- Tom Morris <http://tommorris.org/> Please don't print this e-mail out unless you want a hard copy of it. If you do, go ahead. I won't stop you. Nor will I waste your ink/toner with 300+ lines of completely pointless and legally unenforceable cargo cult blather about corporate confidentiality. _______________________________________________ Wikimedia UK mailing list wikimediau...@wikimedia.org http://mail.wikimedia.org/mailman/listinfo/wikimediauk-l WMUK: http://uk.wikimedia.org
