Matt, You would generally count just the one "unique" customer.
That said, every ARPU calculation I have seen seems to be slightly different which in itself reflects the different definitions of customers and revenue. One example is treatment of MDU (Multiple Dwelling Unit) Apartments which is sometimes dealt with as a single customer (the apartment owner / HOA) and sometimes at the more granular tenant level. It's probably more important to pick a methodology that's justifiable - a good test would be if you send your customer 1 or many invoices / get 1 payment? - and apply it consistently. Shiraz -----Original Message----- From: wireless-boun...@wispa.org [mailto:wireless-boun...@wispa.org] On Behalf Of Matt Liotta Sent: Monday, January 05, 2009 12:15 PM To: WISPA General List Subject: Re: [WISPA] what should ARPU mean? What if one customer signs two different contracts? at two different locations? Is there ever a point where a single customer should for the purposes of ARPU be considered at a less granular level? -Matt On Jan 5, 2009, at 2:09 PM, Travis Johnson wrote: > My assumption has always been adding up all your gross revenues from > the > customers and dividing by the number of customers. I had never heard > of > anything different. What are you hearing? > > Travis > Microserv > > Matt Liotta wrote: >> We (the WISP industry) like to talk about ARPU a lot, but different >> organizations define ARPU differently. So, my question is what do you >> think the definition of ARPU should be? >> >> -Matt >> >> >> ------------------------------------------------------------------------ -------- >> WISPA Wants You! Join today! >> http://signup.wispa.org/ >> ------------------------------------------------------------------------ -------- >> >> WISPA Wireless List: wireless@wispa.org >> >> Subscribe/Unsubscribe: >> http://lists.wispa.org/mailman/listinfo/wireless >> >> Archives: http://lists.wispa.org/pipermail/wireless/ >> >> >> > > > ------------------------------------------------------------------------ -------- > WISPA Wants You! Join today! > http://signup.wispa.org/ > ------------------------------------------------------------------------ -------- > > WISPA Wireless List: wireless@wispa.org > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ ------------------------------------------------------------------------ -------- WISPA Wants You! Join today! http://signup.wispa.org/ ------------------------------------------------------------------------ -------- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -------------------------------------------------------------------------------- WISPA Wants You! Join today! http://signup.wispa.org/ -------------------------------------------------------------------------------- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
