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The Learning Kingdom's Cool Word of the Day for June 10, 1999
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coquetry [n. KOE-kih-tree]
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To engage in coquetry is to be flirtatious in actions or attitude.
Example: "Jerry found Elaine's wit and elegance very appealing, and
her playful coquetry drew him ever closer." To engage in coquetry is
to coquet [v. koe-KET], and a woman who coquets is a coquette
[n. koe-KET].
Today, these words are applied to women and girls, but in France in
the 1600s the words more often described boldly flirtatious men. The
root was the French coquet (flirtatious man), diminutive of coq
(rooster), whose strutting and preening may have resembled the
attention-seeking behavior of young male suitors. Today, such people
might still be described as "cocky."
Once they were absorbed into English, these words lost the flavor of
arrogance and promiscuity, became associated more with light,
frivolous playfulness, and switched over to the female gender.
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