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   The Learning Kingdom's Cool Word of the Day for October 14, 1999
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                      bloviate [v. BLOW-vee-ayt]

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To bloviate is to speak loudly, verbosely, and at great length,
without saying much.  It's an American word that was used by (and to
describe) President Warren Harding, who was known for long, windy
speeches.  To bloviate is to engage in bloviation [n. blow-vee-AY-
shun].

In the early nineteenth century, it was fashionable to create
"latinized" words by adding Latin endings to ordinary words, giving
them an enhanced sense of importance or formality.  From blow (brag,
boast) was created bloviate, to describe the extended, self-important
speeches of certain political figures.

This word has gone in and out of fashion several times after mostly
vanishing for the first half of the twentieth century.  It is not
found in most dictionaries, but is now heard again in the political
arena, where such a word may live for years to come.


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