Hi Sarah,

COLD WAR AND NAVIGATION CRITIQUE
A usability consideration with link duplication is the potential for 'navigational confusion'. This becomes more pronounced if there are *apparent* differences either in presentation or wording of the navigation. To polarise the issue, it can be useful to adopt a 'cold-war' mindset. Assume that navigation is the interface to a military mainframe computer, where , at a moments notice the operator has to deploy a countering anti-nuclear missile. In this hypothetical situation hesitation caused by poor navigation labels or duplicate navigation could have serious repercussions.

(I was put on to this particular paradigm by a Useit article reappraising military computer interface standards from 1986: < http://www.useit.com/alertbox/20050117_guidelines.html >)

SIGN-POSTS
In a previous incarnation of our corporate website, we eschewed navigation at the top of the page entirely. Our rationale was, that coming to the end of the content, presenting the user with the top-level navigational options would be more efficient. No scrolling back to the top of the page. Our thinking was changed by Steve Krug's 'Don't Make Me Think' (with its either ironic or unfortunate cover) where he discusses navigation in terms of real-world signage. If you're lost in an unfamiliar city do you look to your feet or up at street signage? In addition, when a user looks to the top-level navigation, it is likely that they are starting a new 'task'. The street-signage analogy, coupled with Western reading traditions of starting at the top left of a page convinced us to move our navigation to the top of the screen (and only list administrative-level links in the page footer).

For more support you could also refer your client to our glossary entry on navigation: < http://www.motive.co.nz/glossary/navigation.php >

Best regards,

--
Andy Kirkwood | Creative Director

Motive | web.design.integrity
http://www.motive.co.nz
ph: (04) 3 800 800  fx: (04) 970 9693
mob: 021 369 693
93 Rintoul St, Newtown
PO Box 7150, Wellington South, New Zealand
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