Groundup.png

 

 

Cruelty and victimisation:

 

How Ellerines and African Bank misled a customer into debt

 

 

Michelle Korte, Groundup, Cape Town, 24 July 2014

 

"Making Life Easier For You" is Ellerines' promise to customers. But the
high-profile furniture outlet has made life anything but easy for Patricia
Qwase.

 

In September 2012, Qwase bought three items from Ellerines-a cupboard, bed,
and oak wardrobe-underwritten by a 48-month payment plan from African Bank.
She did not receive her oak wardrobe. What she did get, however, was a bill
for nearly three-and-a-half times the furniture's original price. The items
cost R7,700, but with added fees and unspecified interest, African Bank
charged her over R26,000.

 

Ellerines and African Bank are not what most people would think of as loan
sharks. These are well-known brands. African Bank is listed on the JSE and
owns Ellerines.

 

Qwase's original contract obligated her to pay off the total through 48
monthly instalments, which she has been faithfully doing since the purchase
date. The contract did not, however, explain how the total was calculated.

 

With extended warranty, delivery charges, and goods insurance, the subtotal
amounted to R9,794. Interest for the period was stated as R8,877. This
brings the bill to R18,671. But Qwase was charged R26,463, meaning over
R7,700 remains unaccounted for. Her contract claims the R26,000 figure as
the instalments "including interest, fees & credit life insurance, excluding
optional insurance."

 

Qwase says she "wasn't clear on that," and her attorneys are not clear on
it, either.

 

They have sent a letter to Lungi Noxanyana, the manager of Ellerines'
Claremont branch who has been dealing with Qwase's case, demanding
clarification about the calculations. Given the 240 percent price hike, it
appears Qwase is paying a large amount of vaguely defined interest for an
item she did not even receive, as the wardrobe was damaged upon initial
delivery and immediately returned with the promise of a replacement.

 

Qwase waited 18 months for that replacement.

 

This March she consulted with her employer, who called Ellerines to cancel
the purchase on her behalf and request a refund, as Ellerines was in breach
of the contract for failure to deliver the wardrobe for so long.

 

Then suddenly, the wardrobe showed up at Qwase's doorstep. Qwase had been
inquiring about it on a monthly basis, but says only when her employer
called Ellerines with the threat of a refund did the wardrobe materialize.
Qwase believes it was the intervention of her employer that prompted
Ellerines to heed her case.

 

Now, the wardrobe sits untouched at Qwase's home in the Eastern Cape. The
day after it was delivered, she requested a return and still awaits a
response from Ellerines. Ellerines asserts that Qwase's employer was not
legally authorized to cancel the order, so the transaction, despite the
delay, is valid.

 

But Qwase's attorneys disagree, saying the contract was rightly cancelled.
They demand that the wardrobe be returned and Qwase be refunded, else they
will pursue a civil claim or lodge a complaint with the National Consumer
Commission.

 

Regarding the original charges, the attorneys further assert that insurance
on the furniture was neither necessary nor explained to Qwase, and was
therefore unlawfully charged. They also emphasize "with concern" that Qwase
was sold this insurance despite having almost no understanding of legal
contracts.

 

But Qwase's story is far from unique. "The phenomenon of exploitation of
consumer credit is a long-standing issue, and government has woken up to how
perverse and extractive it is," says Elroy Paulus, the national advocacy
manager of Black Sash Trust. "It is long overdue that these extractive
practices are recognized by government, and lenders should be criminalized
as much as borrowers are suffering."

 

The persistent language barriers of a country with eleven official languages
only complicate matters of contract-signings. Qwase is Xhosa-speaking and
not fluent in English, but the contract was explained to her entirely in
English.

 

According to Louise Brugman, media spokesperson for African Bank, there are
a number of steps taken to ensure that customers have a full understanding
of contracts. She says African Bank contracts are translated into different
languages based on the geographical region, but she was unsure if
translation must be requested.

 

Legal Aid South Africa says the consumer has the right to request that a
contract be explained in her language of choice. But people are not always
informed of their consumer rights, so this knowledge comes too late for
people like Qwase who end up signing contracts without full understanding
and are left with exorbitant debt.

 

This type of asymmetry is "a huge problem," Paulus says. "I think [the onus
is] on the service provider to make sure the person they are screening has
full comprehension of the contract. There's a bit of social responsibility
there."

 

The Consumer Protection Act mandates that suppliers must not "take advantage
of consumers who are unable to protect their interests" due to factors like
poor literacy or "inability to understand the language of an agreement."

 

Paulus says, "I don't think people in South Africa appreciate the power of
the pen-that they will be indebted forever when they agree to a set of
conditions. The flipside is everything we're signing into is protected by
law. Lenders should also be criminalised when they know they're breaking the
law."

 

A domestic worker in Cape Town, Qwase lives in Delft with her family. She
moved from the Eastern Cape to find better financial opportunities, and she
now makes R2,900 per month cleaning houses. She has been here for 25 years.
She supports her grandchildren and has been saving up for an anticipated
retirement back in the Eastern Cape, where she built a house in 2010 and
2011. The furniture purchased was intended to beautify that home, she says,
but now she is left disappointed and burdened by her monthly payments to
Ellerines.

 

She does not know what to do, she says. Ellerines did not adequately address
her complaints, and she only wishes to see this problem put to an end.

 

Noxanyana refused to speak with GroundUp, saying she does not have the
mandate to address any questions about Qwase. Ellerines told GroundUp that
the relevant departments are investigating the matter and will address it
through Qwase's attorneys.

 

 

From:
http://groundup.org.za/article/fleeced-how-ellerines-and-african-bank-misled
-customer-debt_2036

 

 

 

 

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