http://timesofindia.indiatimes.com/India/BSP_mouthpiece_to_hit_stands_on_Oct_9/articleshow/2433529.cms
BSP mouthpiece to hit stands on Oct 9 6 Oct 2007, 0053 hrs IST,Subodh Ghildiyal ,TNN NEW DELHI: On the first death anniversary of mentor Kanshi Ram, Mayawati will announce the beginning of Maya Yug . BSP is set to hit the media market with its mouthpiece on October 9, in what is the Dalit leader's unique way to signal a "complete" change of guard of the Dalit movement-turned-political force. Though the magazine will be unveiled at a rally in Lucknow on the first death anniversary of the party founder, the title will be a statement of Mayawati being the presiding deity of the Dalit outfit. The magazine will replace Bahujan Sangathak , the wound-up mouthpiece which was launched by Kanshi Ram in the 1980s to mobilise workers and acquaint them with the fledgling party's ideology. Meant for sympathisers, it was an amateurish newsletter in black and white, and brought out on a low-quality newsprint. Maya Yug , however, will be different not just from Sangathak but will also represent an improvisation on political mouthpieces in circulation, be it Sandesh of Congress, Kamal Sandesh of BJP, People's Democracy of CPM or Organiser of RSS, which are staid and traditional in treatment of issues, and confined to the cadre. A news-monthly, Maya Yug will attempt to be part of the mainstream media, in what signifies the party's new-found confidence. Sources said it would be a commercial venture available on news-stands. Likely to be priced at Rs 25, it will be an all-colour glossy product running into 52 pages. What may set it apart is that it will be an advertisement-free product. Mayawati will be the chief editor by virtue of being the BSP boss but there will be two other partymen to run the magazine on a routine basis.
