Why Are So Many People Pessimistic?
  By Gary North,
  LewRockWell.com | July 20, 2005
  http://www.lewrockwell.com/north/north396.html


Late in 2004 and early into 2005, the British Broadcasting 
Corporation paid for an extensive poll of public opinion regarding 
the economy. It was taken in 22 countries. About 23,000 people were 
interviewed. This is a large enough sample per country to insure 
reasonable accuracy. The polls were taken by GlobeScan and PIPA: the 
Program on International Policy Attitudes.

The poll was taken prior to the tsunami. In this respect, its 
results for Asia were probably overly optimistic, especially in 
Indonesia.

The results of this poll were not given much publicity. I think they 
should have been. Some of the results were counter-intuitive, most 
notably the high optimism of residents of South Africa and the 
extremely high pessimism of residents of South Korea.

There are other peculiarities of the results. People were asked 
about their optimism vs. pessimism regarding three units: the world 
economy, the domestic economy, and their own families. In a majority 
of countries, pessimism regarding the world economy was high. Yet 
pessimism regarding their own families was much less. As the author 
of the final report writes, the respondents seemed to be 
saying, "I'm OK, but the world isn't."

MICROECONOMIC OPTIMISM

Microeconomics deals with the individual and the firm. 

Macroeconomics deals with the region, nation, and world. There is no 
question that people's information is generally more accurate 
regarding their personal situation than regarding the world's 
situation. Unless some statistically improbable event bankrupts or 
makes rich the opinion-holder, he knows more about what is facing 
him than what is facing someone on the other side of the globe. His 
level of responsibility is higher. If he incorrectly assesses the 
macroeconomy, there is nothing lost, unless he is Alan Greenspan. If 
he misforecasts his own family's economic situation, it can cost
him 
a lot, even if he is Alan Greenspan.

With respect to the world economy, Americans were in the camp of the 
pessimists, but at the top of the 14 pessimistic nations: 39% 
optimistic, 46% pessimistic. Contrast this with South Korea: 15% 
optimistic, 82% pessimistic. In Japan, pessimism reigned: 12% 
optimism, 45% pessimism. Also close to the bottom were Italy and 
France. Germany was evenly split: 45% to 45%.

With respect to their own countries' prospects, Americans were
45% 
optimistic, 51% pessimistic. Among Industrial nations, South Korea 
was the most pessimistic: 11% optimistic, 88% pessimistic. Only 
Lebanon was worse: 7% to 77%. But Italy and France were close behind.

Then we come to people's expectations about their families' 
prospects. Here, Americans were decidedly optimistic: 58% to 32%. 
South Koreans were low, but not at the bottom: 26% to 71%. Italy was 
at the bottom: 15% to 58%. Japan was second to last: 18% to 41%. 
South Korea was number 4.

Those polled in the U.S. were convinced that the world economy was 
heading downhill, and so was America's economy. But with respect
to 
their own families, they were upbeat. 

This reminds me of opinion regarding Congress. Voters think Congress 
is made up of self-seeking charlatans. But with respect to their own 
Congressman, who is seen as bringing money into the district, there 
is confidence. The same is true for attitudes toward the tax-funded 
schools. Yes, they are declining. Everyone knows this. But not the 
local school where Billy Joe and Peggy Sue attend. These schools are 
exceptions.

Here, macro opinion is correct and micro opinion is wrong. Unlike 
opinions regarding family economic prospects in a competitive local 
market, tax money is involved. People want to believe that they are 
wise enough to get their fair share of the tax money handed back to 
them after the bureaucrats skim off 50%. So, they believe in 
impossibilities. It's the Lake Wobegon phenomenon: every
Congressman 
and every public school is above average on the micro level.

If someone is optimistic with respect to his family's economic 
situation and pessimistic regarding everyone else's, he is
probably 
more willing to spend money to buy consumer goods than he is to 
invest. If you think the macroeconomy is sagging but your own 
situation is improving, it is wise to invest in yourself. If you 
don't want to invest in yourself – and most people don't
– then you 
will spend on consumer goods.

Surveys of Chinese and Indians revealed considerable optimism. With 
respect to world economic conditions, China was 68/7. India was #2 
at 55/30. With respect to the national economy, it was 88/4 for 
China. #2 was South Africa: 62/30. India was #7: 55/40. With respect 
to family conditions, China was 86/7. India was #2 at 77/14. South 
Africa was #5 at 65/26.

The advanced Asian countries, Japan and South Korea, were 
pessimistic across the board. In fact, their pessimism was close to 
the bottom among all 22 nations. Here we have two of the most 
productive societies on earth, yet their people don't see the 
immediate economic future as bright.

I want to suggest a possible explanation for this. If I'm
correct, 
then you should apply my analysis to your own personal situation.

WE WEAR TWO HATS

Consumers can buy something only because they own something of 
value, either money or a good prospect of getting money, which 
serves as collateral for a loan. We consume because we have money to 
spend. How did we get this money? Because we have been producers, or 
the heirs of heirs of producers, or the robbers of producers. 

As consumers, we survey the inside of a Wal-Mart and conclude: "I 
have more choices than money." The range of choices in a Wal-Mart is 
immense. There are also lots of other places to shop, lots of other 
product lines to buy.

The importance of a price reduction for a particular product is 
marginal in most cases. Most people aren't in the market for this 
product. Of those who are, most will find that it is a marginal 
expenditure in their overall wealth position. This may not be true 
of a home, but with interest rates low and down payment requirements 
low, even a reduction of several thousand dollars in the sales price 
is not a major event in any buyer's life.

For the seller, the reliability of personal income is more important 
than the aggregate price level. If a seller is forced by market 
conditions to cut the price by 10%, and he is selling a house, that 
may be a large hit to his equity. So, in our position as sellers, we 
are more threatened by a price cut than we are benefited by a 
general increase in the supply of goods and services. Also, there 
are all-or-nothing threats to a person's immediate income.
"You're 
fired!" There are no comparable threats from the supply side of the 
market.

Economists call such relationships asymmetric. For example, members 
of a special-interest producers' group are far more alert to 
government regulations of their industry than a typical voter is. 
They are more alert to the profit or loss potential of a law related 
to their industry than a typical voter is. Conclusion: laws will 
tend to favor special-interest groups that contribute to 
politicians' re-election campaigns. Most voters don't care
about 
laws relating to an industry. Members of that industry care a great 
deal.

A person looks at his employment situation and thinks: "Foreign 
competition threatens me." He looks at his situation as a consumer 
and concludes: "I am not threatened or benefited very much by 
imports over the next year." He is worried about imports in his role 
as a producer, but he is only marginally benefited by imports in his 
role as a consumer.

Producers in South Korea and Japan are facing tremendous competition 
from China, India, and Indonesia. In their role as consumers, 
imports help them, but not so much as they feel threatened as 
producers. So, residents in these two nations are pessimistic about 
the future. They see a potential threat to income from their jobs. 
Their benefits as consumers are marginal. A man who has just been 
laid off is thinking about replacing his income, not the 
opportunities for smart shopping.

Now consider a 22-year-old Chinese man who has just arrived in a 
city of two million people, which had 100,000 in 2000. He has left 
the farm. He is the first person in his family who has done so. He 
has no money, but he has great energy. The economy is booming. He 
hopes to buy a car in five years. He is poor on paper but rich 
mentally. This mental attitude affects his outlook. This is not 
simply a Chinese phenomenon. The BBC survey reports:

The young are far more inclined to perceive economic conditions as 
improving than are the old – especially in regard to their own 
conditions. Worldwide, a striking 59 percent of those 18 to 29 years 
old see their family's economic conditions as getting better, but 
only 49 percent of those 30 to 44 see this; 41 percent of those 45 
to 59; and just 31 percent of those above 60. Where their country is 
concerned, 45 percent of the youngest group are optimistic, but only 
37 percent of the oldest group; and for the world, 41 percent of 
those from 18 to 29 are positive, but just 28 percent of people 
sixty years and older.

In Europe, only in Great Britain and Germany were people optimistic 
about family wealth – Germany just barely: 41/35. France, Poland, 
Russia were negative.

Across the board, Mexicans were pessimistic. This bodes ill for 
border control. Despite an economic recovery, they have not 
readjusted mentally.

Low-income people were pessimistic. This is understandable. Then 
what of India and China, where most people are low-income farmers? 
The designers of the poll do not say. But at the very end of the BBC 
report on the poll, there is a brief reference to the fact that in 8 
countries, the polls were taken only in urban areas. This probably 
explains why the polls revealed such optimism. The overwhelmingly 
poor people in rural areas were not asked.

Among the optimists are South Africans and Australians.

South Africans and Australians are among some of the most optimistic 
people surveyed. South Africans are remarkably optimistic about 
their family (65%) and their country (62%) and lean positive about 
the world (44%/33%). Australians are nearly as optimistic about 
their family (54%) and as optimistic about their country (61%), 
however they swing more negative about the world (31% getting 
better, 45% getting worse) compared to South Africans.

UNSORTING ALL THIS

It appears that growth-oriented nations are optimistic. South Korea 
and Japan are exceptions. What matters most is a combination of 
youth, an export market, and recent experience of economic growth. 

This does not explain Australia. But Australia and South Africa are 
metals exporters, and metals have been doing well for four years. 
This may explain South Africa, too.

For young Americans who are in competition with China and India, 
they face a lifetime of competition from outsourcing. They are going 
to have to add value to whatever it is they are selling. It had 
better be service. Commodities are too easily imported from abroad.

For oldsters who are coming to their golden years, the pressure of 
imports from Asia are not a threat. Imports are a tremendous 
advantage. A billion new Asian producers are arriving to serve the 
world economy. Americans are beneficiaries in their role as 
consumers.

Because people worry most about their role as producers, on which so 
many plans depend, the competitive pressure from China and India are 
perceived as threats. For some occupations, they really are threats. 
But people are flexible, especially young people. Human labor is 
specific in the short run in a high division-of-labor economy, but 
non-specific in the long run.

At some point, America's current account deficit of $800 billion
a 
year will end. The Asian central banks will no longer buy our debt 
at today's low interest rates. The dollar will fall. Long-term 
interest rates will rise. Lenders want some assurance that they will 
be repaid in a currency that will purchase a comparable basket of 
goods. The problem is, Americans are no longer producing baskets 
full of goods that Asians cannot buy cheaper from Asians. I think 
this realization will hit the international capital markets before 
the next Presidential election. 

>From the point of view of that Chinese newcomer from the farm, it 
makes no difference whether an American buys what he produces or 
another Asian. China's central bank is (or was until last August) 
buying American debt and creating fiat money to make the purchases. 
It could as easily buy any other form of debt.

What threatens that Chinese youth is the fiat-money-induced economic 
boom fostered by the central bank. Also a threat are domestic price 
controls, which are masking the rise in prices by means of controls-
induced shortages.

The boom in China will turn into a bust soon enough. I think this 
will happen before or shortly after the 2008 Olympics in China. It 
could happen sooner.

Public opinion can turn around within a few months. But youth still 
has the advantage. Youth is flexible. It also has time to adjust. 
Its plans are not fixed. Plans are non-specific, like its labor.

We oldsters are running out of time and flexibility. Our plans, 
which in theory remain adjustable, are more expensive to change. If 
you have to make a short-term change, you must pay a premium price. 
That is the reality of the time-money trade-off.

CONCLUSION

For Americans who have higher education, decades of experience, a 
willingness to change, and a willingness to seek out new ways to 
serve the consumer, the future will be tough but not disastrous, 
unless their health fails. Most Americans stay healthy longer than 
ever before.

But for the person who is not flexible, who is dependent on Social 
Security or a pension from a company as shaky as General Motors, the 
future is far more problematical. Economic growth will help. A 
rising tide raises all ships. But it raises the ships that are 
positioned to take advantage of the tide first. There is no question 
that China and India are better positioned than we are. South 
Koreans see this. The Japanese see it. When the terms of trade 
reverse in the current accounts budget, Americans will see it.

The greatest threat to our economic health as a nation is a trade 
war. If the politicians start passing tariffs and quotas in response 
to voters' demands, the world economy could tank for many years.
If 
the voters become persuaded that low tariffs are responsible for the 
effects of Asian central bankers' unwillingness to buy more
Federal 
debt or American corporate debt, then the economic gains we have 
seen for the last generation could end. They could even be reversed.

Economic freedom did not get us into this high-risk mess. Asian 
central bank policies did. Too many of these central bankers studied 
in the best American universities. They have a naïve Keynesian
faith 
in the productivity of central bank inflation. This faith is going 
to be tested soon enough by the Austrian theory of the trade cycle. 
Let us pray that it is not then tested by Jude Wanniski's theory
of 
worldwide depression through tariff hikes.


Gary North [send him mail] is the author of Mises on Money. Visit 
http://www.freebooks.com.He is also the author of a free multi-
volume series, An Economic Commentary on the Bible.

Copyright © 2005 LewRockwell.com








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