A long march to China  

Opinion | The Boston Globe | October 02, 2006

http://www.iht.com//articles/2006/10/02/opinion/ednfl.php


America's National Football League and the People's Republic of 
China - can they be compatible partners? The best-marketed sport in 
the world and the biggest market may not match as precisely as yin 
and yang. But they have plenty in common. These are two powerful 
hierarchies that lay claim, each in its own way, to the mandate of 
Heaven.
 
The NFL has announced that the New England Patriots and the Seattle 
Seahawks will play a preseason game in China next August. The 
prospect of the first NFL game in China raises a crucial question: 
Who will exert the greater influence on whom?
 
After all, China's Communist Party has forsaken old-style 
collectivist equality for an ardent belief in survival of the 
fittest - or at least of the best connected. China's current bosses 
are Communist in name only, and the social lessons of America's 
pigskin parable fit well into a belief system the government would 
like to impress upon the masses. Mao Zedong's little red book has 
given way to the cult of competition. And the rituals of that cult 
are on display - in their purest form - in the Darwinian struggle of 
an NFL season.
 
Having thrown off all the old revolutionary values, however, China's 
ruling circles may frown on at least one aspect of professional 
American football: the NFL's fantastic profits, and even its 
sustained level of competitiveness, derive from a decidedly non-
Darwinian agreement among owners. Each receives an equal share of 
revenues from the league's contracts with television networks.
 
There is a name for this sort of conniving against free enterprise. 
The specter of socialism haunting the NFL is a reminder of the past 
in China, and the plutocrats who run that country are primed to 
reject it on sight. China's rulers may be delighted to replace the 
chaos of the Cultural Revolution with the sublimated violence of a 
football game. But the last thing they want to see is a level playing 
field.
 
 America's National Football League and the People's Republic of 
China - can they be compatible partners? The best-marketed sport in 
the world and the biggest market may not match as precisely as yin 
and yang. But they have plenty in common. These are two powerful 
hierarchies that lay claim, each in its own way, to the mandate of 
Heaven.
 
The NFL has announced that the New England Patriots and the Seattle 
Seahawks will play a preseason game in China next August. The 
prospect of the first NFL game in China raises a crucial question: 
Who will exert the greater influence on whom?
 
After all, China's Communist Party has forsaken old-style 
collectivist equality for an ardent belief in survival of the 
fittest - or at least of the best connected. China's current bosses 
are Communist in name only, and the social lessons of America's 
pigskin parable fit well into a belief system the government would 
like to impress upon the masses. Mao Zedong's little red book has 
given way to the cult of competition. And the rituals of that cult 
are on display - in their purest form - in the Darwinian struggle of 
an NFL season.
 
Having thrown off all the old revolutionary values, however, China's 
ruling circles may frown on at least one aspect of professional 
American football: the NFL's fantastic profits, and even its 
sustained level of competitiveness, derive from a decidedly non-
Darwinian agreement among owners. Each receives an equal share of 
revenues from the league's contracts with television networks.
 
There is a name for this sort of conniving against free enterprise. 
The specter of socialism haunting the NFL is a reminder of the past 
in China, and the plutocrats who run that country are primed to 
reject it on sight. China's rulers may be delighted to replace the 
chaos of the Cultural Revolution with the sublimated violence of a 
football game. But the last thing they want to see is a level playing 
field.
 
  









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