Hello Google Ads Community,
I am trying to create a Demand Gen campaign using the PHP client library
(version 19). My goal is to set the campaign objective to "Clicks" as it
appears in the Google Ads UI.
[image: Screenshot 2025-08-18 at 9.51.12 PM.png]
However, I'm facing an API error that I can't resolve. I initially tried
using maximize_clicks, but that resulted in a No such field maximize_clicks
error, even with the latest library. After trying a different approach, the
issue persists.
Here is my code snippet for creating the campaign. I've noted that I am
currently using maximize_conversions as a test, but my true goal is
"Clicks".
try {
// Creates a single shared budget to be used by the campaigns added
below.
$budgetResourceName = $this->addCampaignBudget($customerId, $params);
$budgetResourceName =
json_decode($budgetResourceName->getContent(),true);
// Build network settings
$networkSettings = new NetworkSettings([
'target_google_search' => true,
'target_search_network' => true,
'target_content_network' => true,
'target_partner_search_network' => false
]);
$name = $params['name'];
// Prepare your campaign parameters
$campaignData = [
'name' => $name,
'advertising_channel_type' => AdvertisingChannelType::DEMAND_GEN,
'campaign_budget' => $budgetResourceName['response'],
'network_settings' => $networkSettings,
'maximize_conversions' => new MaximizeConversions(), // This is a
placeholder; I need 'Clicks'
'status' => CampaignStatus::PAUSED
];
if (!empty($params['start_date'])) {
$campaignData['start_date'] = $params['start_date'];
}
if (!empty($params['end_date'])) {
$campaignData['end_date'] = $params['end_date'];
}
$campaign = new Campaign($campaignData);
// ... (rest of the code to mutate the campaign)
} catch (GoogleAdsException $ex) {
// ... (error handling)
}
My core issue is: *What is the correct way to set the bidding strategy for
a "Clicks" goal on a Demand Gen campaign using the PHP client library?*
Any guidance or a working code example would be greatly appreciated.
Thank you!
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