Anash, awesome, this is very helpful.
Thanks!
On Thursday, February 13, 2014 7:58:00 AM UTC-5, Anash P. Oommen (AdWords
API Team) wrote:
>
> Hi Evan,
>
> The answer depends on how you look at it.
>
> 1. Once the field becomes readonly, we will still allow users to read this
> value. The value returned will be the last set contentBid. You could use
> this field to do some kind of backup if that makes sense. You can also send
> 0 for this value, so you could remove contentBid.
> 2. Once the field becomes readonly, we will no longer use contentBid for
> bidding purposes for a Display-Only campaign. To ensure that user bids
> won't get affected, we will copy over contentBid to bid in cases where
> contentBid != 0 && contentBid != bid (this is because currently contentBid
> always override bid on display networks when set to a non-zero value). This
> will happen after contentBid becomes readonly, so eventually both bid and
> contentBid will end up having the same value.
>
> So if you actively set contentBid field for Display-only campaigns, then a
> hassle-free DNB migration would look something like this:
>
> 1. Read bid and contentBid for Display-only network
> 2. If (contentBid != 0) {
> Set bid = contentBid,
> Set contentBid = 0;
> Update adgroup bids
> }
> 3. Stop setting contentBid for Display-only network.
>
> If you don't set contentBid field on purpose (i.e. you send back whatever
> you fetch from API, but you only update bid field and not contentBid
> field), then you just need to stop sending back contentBid.
>
> Does this help? Let me know if you have more questions.
>
> Cheers,
> Anash P. Oommen,
> AdWords API Advisor.
>
> On Wednesday, February 12, 2014 10:33:34 AM UTC-5, Evan Halley wrote:
>>
>> Hi,
>>
>> What happens to contentBid (on Adgroup) after February 18th (reference:
>> http://googleadsdeveloper.blogspot.com/2014/01/reminder-change-to-contentbid-setting.html
>> ).
>>
>> I know that we will no longer be able to set content bids anymore, but
>> what happens to calls to read the content bid. What value will be returned
>> after February 18th, the bid or the last content bid that was set?
>>
>> Thanks.
>>
>> Evan
>>
>
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