Hi Jay, If you have set more than one bid adjustment in your campaign, those adjustments are typically multiplied together to determine how much your bid will increase or decrease. This might be the cause for the higher Avg. CPC value. You can retrieve existing bid adjustments using CampaignCriterionService <https://developers.google.com/adwords/api/docs/reference/latest/CampaignCriterionService#get> or AdGroupBidModifierService <https://developers.google.com/adwords/api/docs/reference/latest/AdGroupBidModifierService#get> as described here <https://developers.google.com/adwords/api/docs/guides/bidding#retrieving_bid_adjustments>. You can find more information about bid modifiers here <https://support.google.com/adwords/answer/2732132>. I suggest that you post this question in the AdWords community forum <https://www.en.advertisercommunity.com/t5/Google-AdWords/ct-p/Google_AdWords> as they are better equipped to answer this query.
Regards, Shwetha, AdWords API Team. -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and Google+: https://googleadsdeveloper.blogspot.com/ https://plus.google.com/+GoogleAdsDevelopers/posts =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. Visit this group at https://groups.google.com/group/adwords-api. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/ce4b8098-03ea-4a5b-a6a7-bc40da9196ae%40googlegroups.com. For more options, visit https://groups.google.com/d/optout.