Frances to Chris... 
Your points below are well taken, and your invitation to respond
to them will give me an opportunity here to vent a little
pragmatism. The meaning of some terms you use like "theory" and
"convention" and "real" may however be the actual source of much
disagreement among us. 

CHRIS asks... 
When it becomes conventional to dismiss the conventional, then
what does the pragmatist do? 
FRANCES says... 
When it becomes a conventional agreement to "dismiss" a
conventional ground, rather than convene its alternative
replacement, the pragmatist must then revert to the causal, and
then even to the formal if needs must. In any event, the
conventional after all is simply applied causation, which
causation is a normal habit of regular conduct. The root source
of convention is causation. The use by human collectives of
symbolic verbal languages as spoken or written for example is a
convention, and the form of such lingual signs in relation to
their referred objects can be quite arbitrary, but all languages
are naturally caused by and indicative of only normal human
organisms, because langue or lingua is an act that humans are
disposed and compelled to do. Normal maturing humans will at
least speak in spite of themselves, because the neurons and
synapses and genes in their brains are naturally set to do it. 
CHRIS asks...
Sullivan (and Loos) were certainly neither the first, nor last,
architects to attack the conventions of their profession -- and
isn't it now conventional to celebrate such an attack as one mark
of an important artist?
FRANCES says...
Conventions are one of three grounds that relate any signifiers
to their signified objects, but conventions can be of three
kinds, those being convictions and covenants and contentions. All
these kinds of convention, in necessarily using a common
repertory of signs, will however require some degree of contact
and exchange and concord among signers in the group.  
CHRIS asks...
Sullivan's attacks on the conventions and institutions of his day
could not have been more vicious: "Anyone who will take the
trouble to investigate the architecture schools will shortly
discover that, as institutions of learning, so-called, they are
bankrupt, if by solvency, we mean what makes for the good of the
people. Not only are they useless to our democratic aspirations,
they are actively pernicious, and their theory of operation is a
fraud upon the commonwealth which supports them. Their teachings
are one long, continuous imbecility. They are essentially
parasitic -- sucking the juices of healthy tissues and breeding
more parasites" (hmmmm... sounds like my opinion of contemporary
art schools) If an institution whatsoever were to receive healthy
lads, and after four years of "care" return them mentally and
physically crippled, broken-winded, weak hearted and infected,
there would be a hue and cry... but when precisely such young men
are taken in by an institution, so-called of learning, a
so-called school of  architecture, and in four years are turned
out mentally dislocated, with vision obscured, hearts atrophied,
and perverted sensibilities - who cares! And why? Because it is
not so easily seen? 
FRANCES says... 
Any trained or skilled or learned architect who sets about to
"attack" their field on sound theoretical grounds, whether
"viciously" or otherwise, is to be celebrated and respected.
Their task and goal after all is to correct some perceived wrong.
For the correction to be accepted as sound, it must however be
made prone to good peer review. Under pragmatism, this process of
accepting theories from the theoretical and practical sciences
falls within the science of review. 
CHRIS asks...
And still my question remains, Frances: if the pragmatist has no
faith in hers, or anybody's, judgment, what is she trying to
pragmatically accomplish by writing a philosophy of architecture?
To help the conventional become even more so? 
FRANCES says... 
The theory of the individual must entail the theory of the
communal. If a sound theory is accepted by a group of experts,
then a convention may very well be maintained and advanced, but
it will remain tentative nonetheless and will be subject to
eventual correction, because all things grow by the process of
evolution. The theory to be a law must be based on a found fact,
so that the convention of any theory must be derived from its
causation in nature. 
CHRIS asks...
Rather than just making pretty theories, aren't pragmatists
supposed to be primarily concerned with practical consequences
and real effects? 
FRANCES says...
My understanding is that the pragmatist is presumably concerned
with the "conceivable" practical consequences of signs, such as
the truth signified by theories. It is the "concept" of likely
effects that is made concrete in experience by theories that are
made from facts. Whether a theory is nice and "pretty" in its
formal presentation would be irrelevant to its probable outcome
as determined by the normative means of logics. If however the
form of even an obsolete and obscure theory is the primary
concern in addressing it, then any pretty nicety found like say
its admirable beauty would be determined by the normative means
of aesthetics. Incidentally, while sound theories are realized as
valid laws derived from found facts, it is hypotheses that are
realized as speculative conjectures or good guesses based on
common sense. In any event, both abductive hypotheses and
inductive or deductive theories require some communal agreement
as to their soundness and validity. Furthermore, under pragmatism
all stuff felt and found "seems" to be phenomenal, due to the
bridging indirect moderation of mind, and if the stuff is felt
and found it is hence given uncontrolled to sense, but if any
property of an object that is given uncontrolled to sense is in
fact sensed, then that object will be real, so that factuality is
an objective material construct and reality is a subjective
mental construct; thus stuff is only as real as sense, and if a
fact is not given to sense, then it may exist but it will not be
real. 

Frances wrote previously... 
The science and theory of review, on the empirical research and
inquiry into architecture, would be the main start for me in
sifting through the agreed opinions of learned experts in their
respective groups. For any individual expert to personally select
a good sample of architecture as an exemplar to stand for all of
architecture is to use a token with a tone as a type. The
individual solely alone in judging a work is however unreliable,
because they could be deluded and not even realize it. The
institutional and industrial and international standards for
conferring the status of architectural accreditation and
certification and authorization are not merely arbitrary social
inventions without any basis in natural causes or laws. Any sound
theory of architecture that may emerge from experts is a cultural
law that must be derived from natural facts, such as a selected
sampling of works that are admired on site by sight, and made
prone to examination or investigation. Such a law is derived from
a factual habit of conduct, and its truth will exist regardless
of whether it is merely agreed to by a sheer convention. The
conventional ground can be as good and true a fact as the causal
ground or the formal ground, because they are all culled from
dispositional tendencies. In concrete fact and in actual deed,
the formal is preparatory to the causal, and the causal is
contributory to the conventional, and the conventional is
consummatory of them both, so that there is necessarily a
combinatory progression at work here. The pragmatist principles
at work here that impact on truth and law are fallibility and
probability. 

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