Out of curiosity to the original post'er, how much is that customer paying monthly for their package that they are expecting to watch 4 TV's on? Maybe you are not pricing you packages properly? Here is how we do it:
Package A - $49.95 - (advertised as capable of 1 SD video stream) Package B - $64.95 - (advertised as capable of 1 HD video stream) *** most popular package Package C - $89.95 - (advertised as capable of 2 HD video stream) Package D - $119.95 - (advertised as capable of 3 HD video stream) We are using Procera to build these packages this way. We tell the customer right up front about the # of video streams supported on each package. Never have had a complaint. This pricing model above is very close to what the household would be paying for DirecTV/Dish to watch 4 TV's at the same time. So why not YOU get that revenue instead of DirecTV? I learned 4 years ago that people are willing to pay for the ability to stream and the # of streams per household. I see the average cost of service going from the $65/month average now to the $100/month average over the next 5 years. Start building your networks NOW to support this. PMP450 is what saved our ass 5 years ago. We tried out EPMP (first generation) and quickly stayed with the 450 and it was the best decision we ever made. I have SM's in the the field (original 5ghz 450's) that will still be serving customers 5 years from now and those radios will be 10 years old. What other radio can last 10 years of usefulness? (of course we will probably be running Medusa AP's at that point on the tower side). We have 4 other WISPS in the area and we are still beating all of them because we are the only one that can offer 50mbps packages in a rural area. There is no cable here. DSL is 1mbps. People are paying us $300+ installs and in some cases $500.00 installs and they are NOT BATTING AN EYE. If you can get bandwidth to their house they are willing to pay huge prices. Hell they are paying $1200.00 each for 3-4 smartphones in their house so why wouldn't they be willing to pay $400 for internet to use that phone to its potential? Don't sell yourself short. Charge the big bucks. Money you left at the table you will never get back.... On Mon, Nov 18, 2019 at 10:16 AM dave via AF <af@af.afmug.com> wrote: > Yeah, I know wut ya mean... > We have 23 sites both rural and urban sites and our heaviest sites sit > both urban and rural > with 2 cable providers and all the other mobile and satellite options in > our area. > We use Medusa on 5 of our largest sites and everything else falls within > 450i or epmp operations. > The smallest backhall is a Force200 link where everything else is all > ptp670 or 11ghz 1Gb > I think we have a few ptp550 links in there somewhere. > > We just put our best foot forward on performance,quality and reliability > as well as local support. > > > > On 11/17/19 9:25 AM, Ken Hohhof wrote: > > If that’s all it costs you, kudos. > > > > But we’re running out of spectrum at many towers (there are other WISPs > throughout our service area), plus we also have to add backhaul capacity, > and all that uses power so we need more batteries. We’re having to run > backhauls in licensed spectrum, even to micropops. And we’re having to add > “small cells” to get closer to customers. Because with all the streaming > we can’t have customers at low modulations, and to reach those customers > who move to a low spot surrounded by trees, and to deal with spectrum > exhaustion. All this costs a lot more than $300. > > > > We have 3.65GHz sites fed via 11 GHz with 10 subscribers. The only way > that makes money is averaging over all our sites. And still we can’t build > enough micropops to get LOS to everyone who chooses to live down by a creek > surrounded by trees. Yesterday I checked photos from 3 of our towers to a > prospective customer and the only thing we could see was a little of the > peak of a 40 ft barn with big gaping holes in the roof that would be unsafe > to walk on, and that was on an old micropop where we’re out of backhaul > capacity to sell 20+ Mbps speeds (it’s actually fed via an SM from another > tower, something we don’t do anymore). They apparently bought the house > from an elderly couple, at their previous house they had gigabit Metronet > fiber. Well, that was pretty sweet, maybe you shouldn’t have moved. > > > > Honestly, I think the only real, long-term solution to rural broadband is > FTTH. The problem of course is money. And with several companies > launching thousands of LEO satellites promising broadband for everyone, I > think that will suppress even further any large investments in rural > broadband. Investors would also have to weigh how serious the mobile > carriers are about rural fixed wireless, is it just marketing hype and > lobbying to regulators as it has been in the past? > > > > I do find it ironic that we have low flush toilets, energy efficient > appliances, LED light bulbs, alternate day lawn watering, and mandated fuel > efficiency for vehicles, yet conspicuous consumption of Internet bandwidth > seems to be our patriotic duty. With all the content moving to streaming > services like Disney+ and content being priced high to cable companies but > disruptively low for streaming, it’s clear there won’t be a choice, > traditional broadcast and cable TV is dying and everyone will have to get > their TV via the Internet. It’s like having to get a cellphone because > there aren’t any payphones anymore, the train is leaving and you either buy > a ticket or get left behind. For awhile though, people do have a choice, > you can still put up a TV antenna or get satellite TV. It’s becoming 500 > channels of crap though. > > > > Still, if you have gigabit fiber where you live now, maybe don’t move to > Green Acres unless you really like doing country stuff. Or at least cut > down some of the damn trees. Sheesh, miles and miles of open fields, and > then 75 foot trees all around your house. > > > > > > *From:* AF <af-boun...@af.afmug.com> <af-boun...@af.afmug.com> *On Behalf > Of *Matt Hoppes > *Sent:* Sunday, November 17, 2019 8:43 AM > *To:* AnimalFarm Microwave Users Group <af@af.afmug.com> <af@af.afmug.com> > *Subject:* Re: [AFMUG] tired of entitled streamers > > > > I get that. But my point is - if this is truly a rural environment it > costs maybe $300 to add another access point for capacity. > > > > I just don’t see the point in penalizing customers when the cost to add > capacity is so low. > > > On Nov 17, 2019, at 8:55 AM, Adam Moffett <dmmoff...@gmail.com> wrote: > > I would say it more nicely, but IMO there's a very valid point here. > Having been at both a 100% rural WISP and an urban WISP running side by > side with cable I can say that it's less stressful for you if the > unsatisfied customers have a real option to leave. It forces you to stay > on top of your game, but also allows a pressure valve to release the > customers you can never satisfy. And wouldn't we all like to have only the > low to median usage and non-complaining customers? I don't see anything > wrong with trying to strategically dis-incentivize the ones you don't want. > > In Darin's shoes the thing I'd try to remember is that the GB values are > going to be a moving target trending ever upwards. You'll have to evaluate > and probably raise those GB allowances every year to keep the median > customers satisfied and maintain that balance. > > -Adam > > > > On 11/16/2019 3:07 PM, Darin Steffl wrote: > > Matt, > > > > You can simply go away. We have competitor wisp's and many have poor > reviews. We simply do it best and have the highest Facebook ratings of any > ISP. > > > > We simply want to make heavy users pay more. Why should we raise prices > for all customers when only a small percentage are the ones driving us to > upgrade things? I'll take 5 average customers at 200gb per month over one > customer using 1TB. > > > > You may be a tech guy but not understand business very well. The point of > this is to drive away bad customers and keep good ones. Good customers will > not be penalized with these plans. Fewer customers with the same amount of > revenue means higher profit, plain and simple. > > > > > > > > > > On Sat, Nov 16, 2019, 1:52 PM Matt Hoppes < > mattli...@rivervalleyinternet.net> wrote: > > Wow. Yikes. If I was in your area you’d be driving me to start a competing > ISP with you. > > > > You’ll drive your users away. > > > > Seriously. It doesn’t cost that much to upgrade a tower or backhaul to > support more capacity. > > > On Nov 16, 2019, at 2:18 PM, Darin Steffl <darin.ste...@mnwifi.com> wrote: > > We're moving away from "truly unlimited" plans and going to unlimited with > X amount of high-speed data between noon and midnight. > > > > For example, we'll have plans with high-speed data amounts of 65, 300, > 600, 900, 1200, 1800GB a month with that data only being counted 12 hours > each day. Outside noon to midnight, the data will not count to encourage > them to shift large downloads to our off peak times. If they insist on > streaming on 4 devices during peak and using 100GB per day like some homes, > their bill will be well over $250 a month. Here is our rural pricing for > these proposed plans. Once they hit their threshold, they slow down to 1 > mbps. We will never have overage charges so they're in full control of > their cost. Either they lower their usage or pay more to continue the high > usage. > > > > What I call abusive usage continues to increase and I feel we need to have > plans like these to make heavy users pay for the cost of us upgrading our > gear earlier than planned for. These plans are also still way better than > any satellite plan in terms of caps and latency. > > > > > > 35 Meg/65GB - $65 > > 25 Meg/300GB - $90 35 Meg/600GB - $110 > > 45 Meg/900GB - $130 > > 55 Meg/1,200GB - $150 > > 55-100 Meg/1,800GB - $200 > > > > > > On Sat, Nov 16, 2019, 11:50 AM Nate Burke <n...@blastcomm.com> wrote: > > Give them what you sell them. If they call in more than 3 times > complaining then say 'you obviously can't provide them the experience > they're expecting, and that you'll be out in a few days to remove the > equipment.' That should either silence them, or push them to hughesnet and > they can see what being rural really means. > > On 11/16/2019 11:31 AM, Ken Hohhof wrote: > > Anybody else losing their patience with streamers? > > > > The people who just moved from somewhere they had gigabit fiber to the > middle of nowhere in a low spot surrounded by tons of trees, and say they > stream all their TV on 3-4 screens at the same time. > > > > I want to yell at them, if you had affordable blazing fast Internet, and > it’s that important to you, why did you move? And if you had to move, why > didn’t you move to a nice suburb with fiber or at least cable? And why do > you have to stream everything? You could get satellite TV. Yes, it’s > expensive, get over it. You could put up a TV antenna. You could get DVDs > by mail. Or if moving to the country was so important, you could go out on > the ATV or horse or snowmobile, or go hunting, or feed the chickens and > mini goats. If they’re streaming all the time, I have to suspect the > reason for moving to Green Acres was to save on property taxes, and the > reason for streaming is to avoid paying $200/month to DirecTV or DISH. > > > > It’s gotten so bad, a significant number of prospective customers say > they only want Internet to stream, anything else they can do on their > phone. And when a streaming subscription is sub $10 (or free with Amazon > Prime), they’re thinking Internet is like shipping, it shouldn’t cost more > than the item being delivered. > > > > I know, “OK boomer”. > > > > > > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > > > > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > > > > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com >
-- AF mailing list AF@af.afmug.com http://af.afmug.com/mailman/listinfo/af_af.afmug.com
