Increase speed, do not lower price. Are you up against competition that is driving you to need to offer speeds that fast? If not, make a good comfortable upgrade for the customer and leave room to offer more later
On Sat, Apr 7, 2018 at 2:23 PM, Matt Hoppes < mattli...@rivervalleyinternet.net> wrote: > So I'm looking at deploying 60GHz equipment, and we currently have a very > small fiber network. With the 60GHz, fiber, and even 5GHz nanopops I can > offer huge amounts of bandwidth to end users.... but I have two questions: > > * My wholesale bandwidth costs are dirt cheap (that's not a problem just a > statement).... so picking up the bandwidth is not an issue. > > * Do end users actually care if I offer them a 200-300-400Megabit plan? > > * I can offer extremely cheap Internet - like 200 Megabits for $100, or > maybe even $75 -- I haven't run a full business case yet. But how do I > avoid cannibalizing my existing income? > "Oh! You have 200 Megabits for $75? Well then I'd like to downgrade from > your $90 for 35 Megabit plan" > > * Do I throw on some huge data limit? What do you do if an end-user > actually decided to use 200megabits 24x7? Sure it's fine if it's temporal > usage, but it can't be a 24 x7. Maybe throttle to half the speed if X usage? > > Still very much in the exploratory stage of all of this -- but working on > long term business plans. > -- Adair Winter VP, Network Operations / Co-Owner Amarillo Wireless | 806.316.5071 C: 806.231.7180 http://www.amarillowireless.net <http://www.amarillowireless.net>
