Hi Barbara,

Can you please change the color of the elephant to white? May be you colored it 
to have a contrast from background, but Airavata has to be milky white. 

I am having second thoughts on the border as it is showing up too prominently, 
but lets wait what others think as well.

Suresh

On May 25, 2011, at 7:14 AM, Suresh Marru wrote:

> Here is an email from Barbara:
> 
> https://issues.apache.org/jira/secure/attachment/12480397/airavatabannerdraft.jpg
> 
> --
> Hello all,
> 
> After taking into account your suggestions for the logo based on the Doodle 
> Suresh put out last week, I've created a draft banner (attached).
> 
> In terms of the actual icon, remember that most OSes actually display the 
> name of the program on their own, so that should be picture-only, no text.  I 
> will work on that last after we get a final banner with logo done and cleaned 
> up.
> 
> Barbara Hallock
> 
> 
> On May 17, 2011, at 9:38 AM, Suresh Marru wrote:
> 
>> Hi All,
>> 
>> I think the consensus (with the limited votes on doodle poll) is to have to 
>> the straight faced elephant and blueish color. Of course the cartoonish 
>> elephant is preferred by every one, but we need a contribution of a 3 faced 
>> while elephant cartoon. If not the popular alternative seems to be the 
>> straight faced one Barbara used already. 
>> 
>> I tried to combine the suggestions so far (from the old google group 
>> discussion and doodle poll):
>> 
>> The elephants and color shades from 
>> http://dementedpants.imgur.com/8M1H3#gWYP5 the blue and gold border as in 
>> http://dementedpants.imgur.com/8M1H3#bKHj9, the word "airavata" on the 
>> bottom as in - http://dementedpants.imgur.com/8M1H3#i2MsA. I have seen lot 
>> of negatives  on the current placements of the feather may be because the 
>> feather is at elephant's feet. I haven't seen any suggestions on placement 
>> of feather though. It will be great if the trunk can lift the feather up, if 
>> not placing it on the forehead in some manner might be a possibility. 
>> 
>> For web page banner one illustration I can think of is like 
>> http://dementedpants.imgur.com/8M1H3#gWYP5 with a big feather falling from 
>> top or slanted from bottom of the word airavata. 
>> 
>> Any other suggestions?
>> 
>> Suresh
>> 
>> On May 13, 2011, at 10:57 AM, Suresh Marru wrote:
>> 
>>> Hi All,
>>> 
>>> Please submit any logo suggestions so we can gather all the proposals and 
>>> start a vote on. Thanks to Barbara Hallock for volunteering and proposing 
>>> the drafts at http://dementedpants.imgur.com/8M1H3#gvPwK. Barbara suggested 
>>> us to narrow down some choices which will help her propose more focused 
>>> logos. If you have logo preferences, can you please vote on - 
>>> http://doodle.com/n7wnkqku9mdgrknr
>>> 
>>> I am recapping an old thread before the mailing list was crated:
>>> 
>>> Thanks,
>>> Suresh
>>> 
>>> ----
>>> 
>>>> On Thu, May 5, 2011 at 12:28 AM, Suresh Marru <[email protected]> 
>>>> wrote:
>>>>> On May 4, 2011, at 10:40 PM, Thilina Gunarathne wrote:
>>>>> 
>>>>> I also like http://dementedpants.imgur.com/8M1H3#gvPwK, but I
>>>>> personally prefer it to be bit more informal and soft on the edges
>>>>> (not sure whether being bit informal fits well with the meaning of
>>>>> Airavata).  In the current format,the placing of the feather does not
>>>>> look right...
>>>>> 
>>>>> Some pun: If we want to have the airavata software only serve the academic
>>>>> community then we can have the elephants dress up in shorts and t-shirts 
>>>>> or
>>>>> we can let it to be ready for a swim. If we want to reach out to corporate
>>>>> audience, the side facing elephant;'s business casual might be a good fit.
>>>>> In presentations and client pitch-in's, we can put back the grander suite 
>>>>> it
>>>>> originally had :)
>>>>> Thilina, from a mythological perspective Airavata is the vehicle of lord
>>>>> Indra (http://en.wikipedia.org/wiki/Indra). I am not sure of the informal
>>>>> nature of the meaning but to my knowledge Airavata is not inside temples 
>>>>> or
>>>>> directly prayed like Nandi(http://en.wikipedia.org/wiki/Nandi_(bull)). 
>>>>> Other
>>>>> than the soft edges, I am not sure how we can make the front faced 
>>>>> elephants
>>>>> informal.
>>>>> Thanks,
>>>>> Suresh
>>>>> 
>>>>> thanks,
>>>>> Thilina
>>>>> 
>>>>> On Wed, May 4, 2011 at 9:49 PM, Raminderjeet Singh <[email protected]>
>>>>> wrote:
>>>>> 
>>>>> They all are nice. i like this as logo
>>>>> http://dementedpants.imgur.com/8M1H3#gvPwK and
>>>>> http://dementedpants.imgur.com/8M1H3#gWYP5 as banner (need to unify the
>>>>> color).
>>>>> 
>>>>> On May 4, 2011, at 9:06 PM, Chathura Herath wrote:
>>>>> 
>>>>> I like http://dementedpants.imgur.com/8M1H3#i2MsA move the feather to the
>>>>> trunk.
>>>>> 
>>>>> On Wed, May 4, 2011 at 9:01 PM, Marlon Pierce <[email protected]> wrote:
>>>>> 
>>>>> -----BEGIN PGP SIGNED MESSAGE-----
>>>>> 
>>>>> Hash: SHA1
>>>>> 
>>>>> I like this one: http://dementedpants.imgur.com/8M1H3#i2MsA  But perhaps
>>>>> 
>>>>> add the yellow trim around the surrounding lotus as in the first one,
>>>>> 
>>>>> http://dementedpants.imgur.com/8M1H3#bKHj9
>>>>> 
>>>>> 
>>>>> Marlon
>>>>> 
>>>>> 
>>>>> On 5/4/11 8:53 PM, Suresh Marru wrote:
>>>>> 
>>>>> Hi All,
>>>>> 
>>>>> Barabara has put together a set of new logos for every one's comments -
>>>>> http://dementedpants.imgur.com/8M1H3#gvPwK
>>>>> 
>>>>> This is stil work in progress and is yet to finish some more ideas, but 
>>>>> all
>>>>> suggestions so far have been extremely valuable, so please keep them 
>>>>> coming.
>>>>> Also, if you are opposed to any particular logo and intend to vote -1 in 
>>>>> the
>>>>> future, please indicate the image number now itself. This will help others
>>>>> narrowing down choices.
>>>>> 
>>>>> Suresh
>>>>> 
>>>>> On May 4, 2011, at 12:18 AM, Suresh Marru wrote:
>>>>> 
>>>>> I did not realize the herd of elephant logos in Apache :-)  (hadoop, 
>>>>> mahout
>>>>> and all hadoop related projects)
>>>>> 
>>>>> I agree that we should not confuse with hadoop, but having a related logo
>>>>> may not be a bad thing. In order to shrug of inertia from Scientific use
>>>>> cases, we will anyway need to compliment the Grid abstractions, overlaying
>>>>> airavata over Hadoop.
>>>>> 
>>>>> Hi Barbara,
>>>>> 
>>>>> I hope you are getting these emails and watching the detailed comments.
>>>>> Going with Ross's theory of not having too much details, drawing a simple
>>>>> three-headed elephant (taking ideas from the sculptures you showed me) 
>>>>> might
>>>>> be a possibility. Some examples:
>>>>> 
>>>>> http://en.wikipedia.org/wiki/File:Flag_of_Laos_(1952-1975).svg
>>>>> 
>>>>> http://www.shutterstock.com/pic-27249871/stock-photo-three-headed-elephant-statue.html
>>>>> 
>>>>> Since we have a opposition for red, can we try royal blue as the 
>>>>> background?
>>>>> Or any brighter color which stands out the milky white elephant and the
>>>>> apache feather.
>>>>> 
>>>>> I searched for some phrases representing Airavata which might help your
>>>>> thinking: "Elephant of Clouds", "Airavata has four tusks and seven trunks
>>>>> and is spotless white", "The derivation of this name is referred to the 
>>>>> word
>>>>> lravat, signifying, produced from water",
>>>>> 
>>>>> Thanks for the help,
>>>>> 
>>>>> Suresh
>>>>> 
>>>>> 
>>>>> On May 3, 2011, at 5:55 PM, Ross Gardler wrote:
>>>>> 
>>>>> This is a great first draft. A few comments (by now the Airavata team will
>>>>> have have learned I always have something to say ;-)
>>>>> 
>>>>> Red is a very angry colour. I agree with Suresh that this might be a bit
>>>>> much
>>>>> 
>>>>> As a logo it has way too much detail. I had to look very carefully to 
>>>>> figure
>>>>> out what it was all about. My eye kept being drawn to the saddle beauty of
>>>>> the saddle, I didn't even see the elephant to start with.
>>>>> 
>>>>> When I did see the Elephant something was "not right". After a while I
>>>>> noticed it had three heads but this is really hard to see as the rightmost
>>>>> head is hidden behind the ear and in the saddle.
>>>>> 
>>>>> Finally, the shading and detail in the elephant means that it's hard to
>>>>> gather it all in with a quick scan which is all a logo usually gets.
>>>>> 
>>>>> I suspect this would look fantastic at ten times the size and on a mouse 
>>>>> mat
>>>>> (does anyone use them now).
>>>>> 
>>>>> I'm also a little concerned that the use of the elephant in this form 
>>>>> might
>>>>> confuse Airavata and Hadoop (http://hadoop.apache.org/). I think it's
>>>>> sufficiently different in style, but the concept might be a little too
>>>>> close.
>>>>> 
>>>>> Having said all that I like the idea of this logo. Personally I think it
>>>>> should be simpler (something that works well in a block graphic on a 
>>>>> t-shirt
>>>>> for example). And the three headed aspect needs to be clearer.
>>>>> 
>>>>> Perhaps we should just have the elephants three heads facing out of the 
>>>>> page
>>>>> (i.e. central head looking straight at us, left one looking over our left
>>>>> shoulder and right over the right shoulder).
>>>>> 
>>>>> Finally, unlike Suresh I really like the subtlety of the Apache feather as
>>>>> an earing. Nice touch.
>>>>> 
>>>>> Ross
>>>>> 
>>>>> On 03/05/2011 22:30, Suresh Marru wrote:
>>>>> 
>>>>> Hi Barbara,
>>>>> 
>>>>> Thank you for coming up with a logo in such a short time, its amazing. I
>>>>> 
>>>>> was really impressed the way you were doing your home work going through
>>>>> 
>>>>> all existing apache projects and reading through the project proposal
>>>>> 
>>>>> and also the stories of Airavata elephants.
>>>>> 
>>>>> I am cc'ing the group for comments. I can see that you tried to stick to
>>>>> 
>>>>> the colors of the elephant saddle. I really like font style but I am
>>>>> 
>>>>> little worried that the web page might look too reddish. Also the
>>>>> 
>>>>> feather is buried in the grander of the saddle and is not prominent. But
>>>>> 
>>>>> I am not a creative person and will let others comment.
>>>>> 
>>>>> Just to give you a heads up on the process, we will just take comments
>>>>> 
>>>>> and iterate through the logs. By early next week or so, we should have
>>>>> 
>>>>> public mailing list setup and we will forward this discussion there and
>>>>> 
>>>>> also call for other designs. Once we have some draft designs will call
>>>>> 
>>>>> for a voting.
>>>>> 
>>>>> I think it might be better to hold of on CSS until early next week, so
>>>>> 
>>>>> we will not waste your time twice. We still need to have a discussion on
>>>>> 
>>>>> the chosen web page publishing tools. It might be similar to the Rave
>>>>> 
>>>>> project I showed you, but will need to confirm.
>>>>> 
>>>>> Thanks for your time and effort,
>>>>> 
>>>>> Suresh
>>>>> 
>>>>> 
>>>>> Begin forwarded message:
>>>>> 
>>>>> *From: *"Hallock, Barbara Lynn via RT" <[email protected]
>>>>> 
>>>>> <mailto:[email protected]>>
>>>>> 
>>>>> *Date: *May 3, 2011 4:50:54 PM EDT
>>>>> 
>>>>> *To: *[email protected] <mailto:[email protected]>
>>>>> 
>>>>> *Subject: **[RAC RT #53837] Logo Request for a Graphics Designer*
>>>>> 
>>>>> *Reply-To: *[email protected]
>>>>> 
>>>>> <mailto:[email protected]>
>>>>> 
>>>>> Suresh,
>>>>> 
>>>>> First, thanks for taking the time to meet with me in person.
>>>>> 
>>>>> I have come up with a first draft for the Airavata logo which
>>>>> 
>>>>> incorporates the three-headed elephant you like and also the Apache
>>>>> 
>>>>> feather.
>>>>> 
>>>>> One note is that this is a fairly wide graphic. I've designed it with
>>>>> 
>>>>> the web in mind, but it can easily be cropped to just the elephant (I'll
>>>>> 
>>>>> include a black and white version of just the graphic with the final
>>>>> 
>>>>> product when it's finished, if you would like.)
>>>>> 
>>>>> Barb
>>>>> 
>>>>> Please let me know what the group thinks about it / would like changed /
>>>>> 
>>>>> etc. I will start on the web page / css first thing tomorrow.
>>>>> 
>>>>> Barb
>>>>> 
>>>>> UITS Research Technologies
>>>>> 
>>>>> Core Services
>>> 
>>> 
>> 
> 

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