***SNORT!*** Thank God I wasn't drinking coffee. I'd have to go home.
Jennifer Meyer From: Action Request System discussion list(ARSList) [mailto:arslist@ARSLIST.ORG] On Behalf Of Nathan Aker Sent: Thursday, July 07, 2011 12:51 PM To: arslist@ARSLIST.ORG Subject: Re: BMC Software Acquires Aeroprise ** You gotta remember the BMC Naming Standards checklist that the new acquisition rename must adhere to: 1.) Does it contain the words "Service","Management", or "Automation" (if no, try again) 2.) Can it be represented in a 3-5 letter acronym that is earily similar to everything else we sell? 3.) Has it been renamed in the last 6 months (if no, rename immediately. This applies to existing product portfolio as well) 4.) Is it completely unrelated to the legacy name that is well known in the marketplace (if no, try for something more ambiguous) 5.) Have we shoe-horned the inherent licensing key structure into the BMC Blue pricing model making it impossible for any rational person to figure out how to apply the correct license keys per their purchased license names? (extra credit to the first person who can correctly identify what actual Remedy keys should be applied to the AR Server when purchasing "Service Mgt Specialist" license) 6.) Will the new name look good on the BSM Marketing diagram? 7.) Can we put "cloud" or "on demand" in the name to capitalize on industry marketing trends and buzz? 8.) Will the resulting acronym look like something my 3 year old randomly pounded out on the keyboard? Nate From: Action Request System discussion list(ARSList) [mailto:arslist@ARSLIST.ORG] On Behalf Of Meyer, Jennifer L Sent: Thursday, July 07, 2011 9:57 AM To: arslist@ARSLIST.ORG Subject: Re: BMC Software Acquires Aeroprise ** Thanks. From now on, I'm going to just chuck the B's, T's, and S's, convert Roman Numerals to Arabic, and refer to all of their products by number. Jennifer Meyer ________________________________ E-mail correspondence to and from this address may be subject to the North Carolina Public Records Law and may be disclosed to third parties by an authorized state official. _______________________________________________________________________________ UNSUBSCRIBE or access ARSlist Archives at www.arslist.org attend wwrug11 www.wwrug.com ARSList: "Where the Answers Are"
