Mayor writes of "Guidos,' "SI girls"
Belmar newsletter jabs visitors
BY FRAIDY REISS • COASTAL MONMOUTH BUREAU • JULY 16, 2008


BELMAR — Oh, no, he didn't.

Such was the reaction from a group of young Staten Islanders huddled on the 
boardwalk 
Tuesday morning, gasping as they read a recent edition of Mayor Kenneth E. 
Pringle's 
summer newsletter — complete with its jabs at "Staten Island girls," "Guidos," 
and blondes.


"That's like us calling all Jersey girls skanks!" 20-year-old Samantha Padovano 
exclaimed 
after reading a story about a hairspray-wearing "SI girl" whose bar fight 
"ended the way 
most fights with SI girls do" in the July 4 issue of the Belmar Summer Rental 
News.

"This is what they think of us?" Padovano asked, while one of her friends 
suggested the 
mayor go do something that cannot be printed in a family newspaper.

The July 4 issue of the newsletter that has angered some of Belmar's residents 
and visitors 
was not intended to of-fend anyone, Pringle said. Not even the description of 
"Guidos" as 
rare birds that flock here during the warm months in Armani Exchange T-shirts 
and are 
"as welcome as, oh, Canada geese."

"It was intended to be entertaining and get people to read the newsletter," he 
said. "It's 
meant to be tongue-in-cheek."

Pringle begins writing the weekly newsletter in June, just as thousands of 
beach lovers 
descend on this milelong borough, and he posts it on the Belmar Web site. He 
also prints 
up, at his own expense, enough copies for special police officers and code 
enforcement 
officials to deliver to the borough's 300 summer rental units, he said.

The publication's goal, Pringle said, is to show renters how year-round 
residents perceive 
their conduct and to educate the renters about local laws on everything from 
"animal 
houses" to trash pickup.

"They come here thinking that they can get away with all this stuff and no one 
will bother 
them," he said. "The newsletter is a way to repeatedly drum into them . . . 
what the rules 
are."

And it works, Pringle added. Since last year, when Belmar began distributing 
the 
newsletter, the borough has seen a decrease in the number of summonses issued 
to 
renters, the mayor said.

Longtime borough resident Pat Melango, however, said she has seen a different 
trend. 
Fewer people come to Belmar each summer, because of the attitude toward 
visitors that is 
displayed in the newsletter, she said.

"We're supposed to be a tourist town," Melango, 72, said. "We're not inviting 
tourists."

Every week she hides the "disgraceful" newsletter from the Italian tenants 
renting the 
upstairs apartment in her "Italian household," she said. But she was extra 
careful, she said, 
to hide the July 4 edition and its references to "Guidos" who show up in Belmar 
"tanned to 
the color of coconut shells."

"The majority of Belmar people don't feel this way," Melango said. "Certainly 
to specify a 
group of people and depict them so horribly — I think it needs an apology."

Not in Tony Alfano's opinion. The Central Jersey Italian-American Club council 
member 
laughed out loud when he read the newsletter, whose "banter" he attributed to 
ignorance.

"That's why Belmar will always be No. 3 when it comes to entertainment," he 
declared, 
listing the borough behind its oceanfront competitors Point Pleasant Beach and 
Seaside 
Heights.

A story on the last page of the newsletter made Becky Kowakzyk of Hunterdon 
County 
doubt she ever would spend the day on the Belmar beach again. The story, about 
two 
clueless women who could not figure out how to take out their own garbage 
without the 
help of a man, appeared under the headline "Let us guess . . . they're blonde."

Kowakzyk shook her head, her blonde pigtails waving.

"The impression I now have is that the leader of this community is a 
misogynistic racist," 
the 31-year-old said as she stood on the Belmar boardwalk. "Is that really the 
picture he 
wants to paint of a community that depends on tourist money from the people 
he's 
insulting?"


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