Dig deeper into it than common sense.

 



________________________________
From: Gabrielle Obre <[EMAIL PROTECTED]>
To: AsburyPark@yahoogroups.com
Sent: Thursday, October 30, 2008 9:06:00 AM
Subject: [AsburyPark] Perception, Behavior, Taleb


Another attempt to get people to think about perception, how
unreliable we are at it, how we are manipulated emotionally, react
emotionally instead of rationally etc. Less far out there than the
consciousness stuff. What is it they say about the unexamined life?

http://www.nytimes. com/2008/ 10/28/opinion/ 28brooks. html?em

The New York Times
Printer Friendly Format Sponsored By

October 28, 2008
Op-Ed Columnist
The Behavioral Revolution
By DAVID BROOKS

Roughly speaking, there are four steps to every decision. First, you
perceive a situation. Then you think of possible courses of action.
Then you calculate which course is in your best interest. Then you
take the action.

Over the past few centuries, public policy analysts have assumed that
step three is the most important. Economic models and entire social
science disciplines are premised on the assumption that people are
mostly engaged in rationally calculating and maximizing their
self-interest.

But during this financial crisis, that way of thinking has failed
spectacularly. As Alan Greenspan noted in his Congressional testimony
last week, he was "shocked" that markets did not work as anticipated.
"I made a mistake in presuming that the self-interests of
organizations, specifically banks and others, were such as that they
were best capable of protecting their own shareholders and their
equity in the firms."

So perhaps this will be the moment when we alter our view of
decision-making. Perhaps this will be the moment when we shift our
focus from step three, rational calculation, to step one, perception.

Perceiving a situation seems, at first glimpse, like a remarkably
simple operation. You just look and see what's around. But the
operation that seems most simple is actually the most complex, it's
just that most of the action takes place below the level of awareness.
Looking at and perceiving the world is an active process of
meaning-making that shapes and biases the rest of the decision-making
chain.

Economists and psychologists have been exploring our perceptual biases
for four decades now, with the work of Amos Tversky and Daniel
Kahneman, and also with work by people like Richard Thaler, Robert
Shiller, John Bargh and Dan Ariely.

My sense is that this financial crisis is going to amount to a
coming-out party for behavioral economists and others who are bringing
sophisticated psychology to the realm of public policy. At least these
folks have plausible explanations for why so many people could have
been so gigantically wrong about the risks they were taking.

Nassim Nicholas Taleb has been deeply influenced by this stream of
research. Taleb not only has an explanation for what's happening, he
saw it coming. His popular books "Fooled by Randomness" and "The Black
Swan" were broadsides at the risk-management models used in the
financial world and beyond.

In "The Black Swan," Taleb wrote, "The government-sponsore d
institution Fannie Mae, when I look at its risks, seems to be sitting
on a barrel of dynamite, vulnerable to the slightest hiccup."
Globalization, he noted, "creates interlocking fragility." He warned
that while the growth of giant banks gives the appearance of
stability, in reality, it raises the risk of a systemic collapse —
"when one fails, they all fail."

Taleb believes that our brains evolved to suit a world much simpler
than the one we now face. His writing is idiosyncratic, but he does
touch on many of the perceptual biases that distort our thinking: our
tendency to see data that confirm our prejudices more vividly than
data that contradict them; our tendency to overvalue recent events
when anticipating future possibilities; our tendency to spin
concurring facts into a single causal narrative; our tendency to
applaud our own supposed skill in circumstances when we've actually
benefited from dumb luck.

And looking at the financial crisis, it is easy to see dozens of
errors of perception. Traders misperceived the possibility of rare
events. They got caught in social contagions and reinforced each
other's risk assessments. They failed to perceive how tightly linked
global networks can transform small events into big disasters.

Taleb is characteristically vituperative about the quantitative risk
models, which try to model something that defies modelization. He
subscribes to what he calls the tragic vision of humankind, which
"believes in the existence of inherent limitations and flaws in the
way we think and act and requires an acknowledgement of this fact as a
basis for any individual and collective action." If recent events
don't underline this worldview, nothing will.

If you start thinking about our faulty perceptions, the first thing
you realize is that markets are not perfectly efficient, people are
not always good guardians of their own self-interest and there might
be limited circumstances when government could usefully slant the
decision-making architecture (see "Nudge" by Thaler and Cass Sunstein
for proposals). But the second thing you realize is that government
officials are probably going to be even worse perceivers of reality
than private business types. Their information feedback mechanism is
more limited, and, being deeply politicized, they're even more likely
to filter inconvenient facts.

This meltdown is not just a financial event, but also a cultural one.
It's a big, whopping reminder that the human mind is continually
trying to perceive things that aren't true, and not perceiving them
takes enormous effort.

 


      

[Non-text portions of this message have been removed]


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