Re: Major Upgrade For Windows Users's On The Way, For "Free!"
The issue really is that most people on Windows use the major branded software packages, and these brands will likely be unwilling to share their profits with Microsoft via their app store. Like I said with iOS for good or ill the app store is necessary, and for the Mac there have been enough users unfamiliar with the ecosystem to make it worthwhile combined with the number of people who already have an Apple ID from the iOS app store or from the iTunes store. The problem I see is the Windows app store potentially being full of nothing but odds and sods, and they really need to get the big names on board. Chances of them doing this with games is slim because of Steam as well so that's doubly awkward.
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