As I have stated, one of the biggest problems is numbers or the lack there
of. There simply is not enough hairsheep lambs hitting the commercial market
to make an impact!

I have been on this list and a few other hairsheep lists for over a year
now. From reading the posts I have concluded that most everyone here is on a
hobby level with a handful of sheep. Out of all of us here, how many have
more than 10 sheep? How many of those have more than 25? How many of those
have more than 50? And of those, how many have more than 100? As far as I
can tell, the only producers who have a large volume of hairsheep are Helmut
Lang in Canada and Bill Hoag in Texas. Who else is raising hairsheep on a
large scale?

If you want the packer to take notice, you need to produce large numbers of
uniform lambs. Several years ago a few of us area producers started the
Indianhead Sheep Breeders Association. One of the first projects and goals
of the group was group marketing of lambs. A couple of us contacted and
discussed this with packers and buyers. What we were told was that we could
receive premiums for volume, large groups (300, 400, 500 or more) of
"uniform" lambs. This meant that we would all have to have the same or
similar ewe base and use the same type of sire and all lamb at the same time
so all lambs would be market ready at one time.

When we presented this concept to the rest of the membership, no one could
agree on the breed types or the time of year to lamb. So there we were, sunk
before we even set sail!

Another aspect along with volume and uniformity is consistency. In order to
secure long term markets, you need consistency.

Our operation is primarily a commercial sheep dairy. Our sheep milk is
marketed through the Wis. Sheep Dairy Cooperative which we are producer
members of and I hold a seat on the board of directors. In the early days of
the co-op, it was tough to get cheese plants interested in our product.
Although we had a quality product that held huge potential, most processors
were very skeptical. We had no track record. Processors did not want to
start a sheep milk cheese project if they could not be sure of a consistent
supply of sheep milk from our co-op. After eight years of steady growth and
consistency of quality and supply of sheep milk, processors have taken
notice and demand for our product is beginning to outstrip the supply.

As for the grass fed vs. grain fed issue, if you live in an area close to a
larger city where you can find customers that this concept will appeal to,
than you may be successful at direct marketing grass fed lambs to those
individuals. If you are in a more rural area as I am and have better access
to commercial markets, then grain fed or at least grain finished lambs are
probably what you should produce. A few years ago on lamb pool day at our
local sale barn, I was helping sort and grade lambs when a women brought in
18 very nice looking lambs. She began bragging that she had finished these
lambs on grass alone with absolutely no grain. Even though she received top
dollar for the lambs, she became furiously angry when the grader put them
into a group of feeder lambs destined for a feed lot. He told her that
although he agreed that they were very nice lambs, they simply did not have
the type of finish the packer was looking for.

There could be the argument here that instead of trying to tell the buyer
what type of lambs he should be buying, maybe it would be more profitable to
produce the type of lamb the buyer is looking for.

Of the 400 ewes on our farm, about 100 are hair breeds and so I will contend
that if we all increase production and maintain uniformity and consistency,
we will be taken more seriously in the market place.

Larry Meisegeier
River Ridge Stock Farm
Bruce, WI
715-868-2285
[EMAIL PROTECTED]
www.sheepmilk.biz

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