Hi Orr,

Have you already shipped the negative targeting work? Or are you
proposing to batch these additional changes together with that, and
consider these new changes thematically related? If not, I think it would
be more clear to make a new I2S and chromestatus entry.

On Wed, Nov 8, 2023 at 9:58 AM 'Orr Bernstein' via blink-dev <
blink-dev@chromium.org> wrote:

> Hi all,
>
> We have a small delta to this feature we'd like to implement. In our
> current design, ad techs need to provide a flag, `adAuctionHeaders` on
> their `fetch()` request. (
> https://github.com/WICG/turtledove/blob/main/FLEDGE.md#63-http-response-headers)
> However, we received feedback that some ad techs use iframe navigation
> instead of a `fetch()`.   (
> https://github.com/WICG/turtledove/issues/319#issuecomment-1766815150) To
> enable those ad techs to use this feature, we'd like to minimally extend
> our design to allow those that use iframe navigation to specify an
> `adAuctionHeaders` attribute on the iframe element that behaves the same as
> the `adAuctionHeaders` flag on `fetch()` requests.
>
> For more details, please see the PRs we've prepared for the spec -
> https://github.com/WICG/turtledove/pull/883 - and the explainer -
> https://github.com/WICG/turtledove/pull/887.
>
> Could you please review and provide LGTMs to ship this delta? Thank you so
> much!
>
> All the best,
> - Orr
>
> On Friday, October 20, 2023 at 12:06:12 PM UTC-4 Orr Bernstein wrote:
>
>> FYI, the spec (https://github.com/WICG/turtledove/pull/796) has been
>> merged. Thank you all again.
>>
>> All the best,
>> - Orr
>>
>> On Wednesday, October 4, 2023 at 3:04:23 PM UTC-4 Orr Bernstein wrote:
>>
>>> Thank you all so much. I'll update this thread when
>>> https://github.com/WICG/turtledove/pull/796 has landed.
>>>
>>> All the best,
>>> - Orr
>>>
>>>
>>> On Wed, Oct 4, 2023 at 11:51 AM Chris Harrelson <chri...@chromium.org>
>>> wrote:
>>>
>>>> LGTM3, same.
>>>>
>>>> On Wed, Oct 4, 2023 at 8:50 AM Yoav Weiss <yoav...@chromium.org> wrote:
>>>>
>>>>> LGTM2 with the same conditions
>>>>>
>>>>> On Monday, October 2, 2023 at 11:00:07 PM UTC+2 Mike Taylor wrote:
>>>>>
>>>>>> LGTM1 % landing https://github.com/WICG/turtledove/pull/796. Please
>>>>>> follow up with the WPTs as well.
>>>>>> On 9/27/23 11:56 AM, Chris Harrelson wrote:
>>>>>>
>>>>>> Please fill out the other chromestatus review categories (privacy,
>>>>>> security, etc); we'll re-review once those are done.
>>>>>>
>>>>>> On Wed, Sep 20, 2023 at 2:42 PM 'Orr Bernstein' via blink-dev <
>>>>>> blin...@chromium.org> wrote:
>>>>>>
>>>>>>> Contact emails
>>>>>>>
>>>>>>> or...@google.com, paulj...@chromium.org
>>>>>>>
>>>>>>> Explainer
>>>>>>>
>>>>>>> https://github.com/WICG/turtledove/pull/780
>>>>>>>
>>>>>>> Specification
>>>>>>>
>>>>>>> https://github.com/WICG/turtledove/pull/796
>>>>>>>
>>>>>>> Summary
>>>>>>>
>>>>>>> In online ad auctions for ad space, it’s sometimes useful to prevent
>>>>>>> showing an ad to certain audiences, a concept known as negative 
>>>>>>> targeting.
>>>>>>> For example, you might not want to show a new customer advertisement to
>>>>>>> existing customers. New customer acquisition campaigns most often have 
>>>>>>> this
>>>>>>> as a critical requirement. Protected Audience currently enables ads to
>>>>>>> target users that have been joined to a given interest group through 
>>>>>>> some
>>>>>>> past activity on the web. This feature extends Protected Audience to 
>>>>>>> enable
>>>>>>> negative targeting by allowing new ads to target only those users who 
>>>>>>> have
>>>>>>> not been joined to a given interest group. In this way, we're enabling
>>>>>>> advertisers to target new groups of users using the existing
>>>>>>> privacy-preserving concepts of the Protected Audience API.
>>>>>>>
>>>>>>>
>>>>>>> Blink component
>>>>>>>
>>>>>>> Blink>InterestGroups
>>>>>>> <https://bugs.chromium.org/p/chromium/issues/list?q=component:Blink%3EInterestGroups>
>>>>>>>
>>>>>>> TAG review
>>>>>>>
>>>>>>> The parent proposal, Protected Audience, is still pending:
>>>>>>> https://github.com/w3ctag/design-reviews/issues/723
>>>>>>>
>>>>>>> TAG review status
>>>>>>>
>>>>>>> Pending
>>>>>>>
>>>>>>> Risks
>>>>>>>
>>>>>>> Interoperability and Compatibility
>>>>>>>
>>>>>>> None. This is an optional new feature of the Protected Audience API.
>>>>>>> Ad techs can use this new feature by specifying values for new fields in
>>>>>>> the auction config. Without explicit values for those new fields, 
>>>>>>> there's
>>>>>>> no functional behavioral change as a result of this feature.
>>>>>>>
>>>>>>> Gecko & WebKit: No signal on parent proposal, Protected Audience.
>>>>>>> Asked in the Mozilla forum here
>>>>>>> <https://github.com/mozilla/standards-positions/issues/770>, and in
>>>>>>> the Webkit forum here
>>>>>>> <https://github.com/WebKit/standards-positions/issues/158>.
>>>>>>>
>>>>>>> Web developers: Adtech asked for this via Protected Audience Github
>>>>>>> issue #319 <https://github.com/WICG/turtledove/issues/319>.
>>>>>>>
>>>>>>>
>>>>>>> Debuggability
>>>>>>>
>>>>>>> Additional bids sent into the auction are visible in their response
>>>>>>> headers via DevTools. You can determine if the additional bid was sent 
>>>>>>> for
>>>>>>> scoring by adding a breakpoint in the scoring script in DevTools. Error
>>>>>>> scenarios, e.g. signature verification errors and joining origin 
>>>>>>> mismatch
>>>>>>> on negative interest groups - are written to the console. We're 
>>>>>>> considering
>>>>>>> additional DevTools enhancements to aid additional bids debugging.
>>>>>>>
>>>>>>> Will this feature be supported on all six Blink platforms (Windows,
>>>>>>> Mac, Linux, Chrome OS, Android, and Android WebView)?
>>>>>>>
>>>>>>> It will be supported on all platforms that support Protected
>>>>>>> Audience, so all but WebView.
>>>>>>>
>>>>>>> Is this feature fully tested by web-platform-tests
>>>>>>> <https://chromium.googlesource.com/chromium/src/+/main/docs/testing/web_platform_tests.md>
>>>>>>> ?
>>>>>>>
>>>>>>> We plan to add WPTs to cover this API in the next month.
>>>>>>>
>>>>>>> Flag name on chrome://flags
>>>>>>>
>>>>>>> None
>>>>>>>
>>>>>>> Finch feature name
>>>>>>>
>>>>>>> FledgeNegativeTargeting
>>>>>>>
>>>>>>> Requires code in //chrome?
>>>>>>>
>>>>>>> False
>>>>>>>
>>>>>>> Estimated milestones
>>>>>>>
>>>>>>> Shipping on desktop and Android in M118.
>>>>>>>
>>>>>>> Anticipated spec changes
>>>>>>>
>>>>>>> None related to this feature.
>>>>>>>
>>>>>>> Link to entry on the Chrome Platform Status
>>>>>>>
>>>>>>> https://chromestatus.com/feature/5021508157571072
>>>>>>>
>>>>>>> This intent message was generated by Chrome Platform Status
>>>>>>> <https://chromestatus.com/>.
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>>>>>>> .
>>>>>>>
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>>>>>> <https://groups.google.com/a/chromium.org/d/msgid/blink-dev/CAOMQ%2Bw_AJmJko%2BzZZLxD%2BN4db5aZzaJ3T%3D7OH0NFLjALxeQm1A%40mail.gmail.com?utm_medium=email&utm_source=footer>
>>>>>> .
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>>>>> .
>>>>>
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