Quoting "R. Mariotti" <[EMAIL PROTECTED]>:
> 1) someone to listen to my concepts and ideas and from that come up 
> with some ideas and sketches that should visually convey those ideas 
> using combinations of colors, schemes, graphic shapes, font styles, 
> etc. to achieve an overall site identity.
>
> 2) someone to be able to create any graphic shapes, banners, images 
> (either static or animated) and deliver files of those creations.

The first two would be the job of a graphic designer or artist.  The first is
concept development, and the second is the deliverable content, but any 
graphic
designer should be able to do both.  You should look for one with 
experience in
graphic design for the web, as it is still a relatively new field; older
graphic designers may work primarily with print (ads, magazines, etc.).  Key
words to search for include "photoshop" and any other graphics tool you might
prefer.

Identity design, such as for corporate branding, logos, etc., is its own
subspeciality though.  Not all graphic designers will be available for that
work, which generally has ties closer to marketing.

> 3) if the site requires or calls for any flash stuff, then someone to 
> either create the flash content and/or flash programming to arrive at 
> the flash file.

This would be a subspeciality:  a Flash developer.  Depending on their
experience, they may work more on the programmatic aspects of Flash 
rather than
the graphical concept.  Flash is a proprietary technology, so expect to spend
more on it.

Saying you want "colors, schemes, graphic shapes, font styles, etc." is likely
to sound very vague to a designer.  What colors do you want?  Etc.  What
overall look do you want?  What message do you want to convey?  Be 
prepared for
a ton of questions.  You may want to point out a few examples in 
advance of what
you have seen that you do like.

+ Richard

 
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