From: Alberto Monteiro <[EMAIL PROTECTED]> Reply-To: Killer Bs Discussion <[EMAIL PROTECTED]> To: Killer Bs Discussion <[EMAIL PROTECTED]> Subject: Re: disinfopedia Date: Wed, 20 Aug 2003 10:33:19 -0300 (EST)
Erik Reuter wrote: > >> There can be no merit whatsoever in any propaganda >> department or in any professional propagandists. > > Not so. There is certainly some merit, for example, > in the anti-cigarette propaganda ads that I have seen. > Also, I don't see them on TV, but the drunk driving > propaganda that shows the bloody accidents > has some merit.
Advertising and PR are separate entities that sometimes work together, but they are not the same thing.
> But these examples are not examples of Marketing, because they are based on true facts.
Marketing and PR are separate divisions that sometimes work together but they are not the same thing. PR functions as a division of Marketing in many companies.
It's unethical to use Truth in Marketing.
:-D
Jon
Le Blog: http://zarq.livejournal.com
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