NETWORK WORLD NEWSLETTER: STEVE TAYLOR AND JOANIE WEXLER ON WIDE 
AREA NETWORKING
09/16/04
Today's focus:  Presence vs. productivity

Dear [EMAIL PROTECTED],

In this issue:

* Are presence apps and productivity at odds?
* Links related to Wide Area Networking
* Featured reader resource
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Today's focus:  Presence vs. productivity

By Steve Taylor and Joanie Wexler

High-performance branch-office router developments this week 
from Cisco will, among many other things, help drive VoIP 
capabilities to distributed enterprise locations.

Eventually, say analysts, once you have IP phones at branch 
sites, you should be able to "presence-enable" your entire 
enterprise. Presence-based communication is real-time 
interaction on a VoIP network that allows users to be contacted 
via their choice of device or application regardless of where 
they are.

Analysts say that presence applications will enable folks within 
enterprises to find and interact with others when needed and 
reduce communications costs. It should also reduce time spent 
dealing with voicemail and e-mail and scheduling conference 
calls.

Some of the products in this area are Microsoft Office Live 
Communications Server 2003, IBM's Lotus Sametime (instant 
messaging) and Siemens OpenScape instant conferencing and 
collaboration.

But for how many individuals is presence-enablement realistic? 
And at what point do we cease managing technology and allow it 
to manage us? A couple of points:

* In cases of emergency, healthcare professionals, those in 
��public safety enforcement and employees in certain other jobs 
��absolutely must be found right away. Some other types of 
��workers, however, can only be interrupted so often before their 
��productivity gets reduced to nil. We each only have one brain 
��and one mouth, after all. That's why we have automated messaging 
��systems, secretaries and assistants.

* Is it really kosher to be in a meeting that someone has taken 
��the time and effort to organize, only to be interrupted 
��continually by your wireless LAN or cell phone, instant 
��messaging system, or e-mail?

* There is personal responsibility that comes with managing 
��one's own "presence," and this requires training. Consider an 
��experience Joanie had last week:

A woman left her a message to call an internal corporate number 
in a large business. There was a deadline attached to the matter 
at hand.

Joanie called the number repeatedly throughout the day, only to 
get a male voice stating that she had reached a completely 
different number and that "we" weren't here to take her call. 
She sent the woman an e-mail, but didn't get a response.

So she called the local phone company to see if the line was 
crossed, but was put through to repair. She tried calling 
through the company's switchboard, still getting the male-voice 
recording. She called another employee in the company. That 
individual had the same experience and called the corporate IT 
department.

It turned out that the employee in question had simply forwarded 
her wired VoIP extension to her cell phone. She had mistakenly 
erased her own personal voice recording, and her husband had 
recorded a generic one in its place. Innocent enough, but 
consider all the wasted time!

This all boils down simply to remembering to enforce 
business-professional behavior. Teleworking and mobility on the 
job are fine and dandy. But sometimes it seems we have so many 
ways to communicate that we've lost the ability to manage them 
effectively. And productivity is waning because of it. 

RELATED EDITORIAL LINKS

Presence applications poised for takeoff
Network World, 09/06/04 
http://www.nwfusion.com/news/2004/090604specialfocus.html

Siemens updates presence, collaboration suite
Network World, 07/12/04
http://www.nwfusion.com/news/2004/071204siemens.html

Mixed messages of telework's future
Network World, 08/02/04
http://www.nwfusion.com/net.worker/news/2004/0802netlead.html
_______________________________________________________________
To contact: Steve Taylor and Joanie Wexler

Steve Taylor is President of Distributed Networking Associates 
and Publisher/Editor-in-Chief of Webtorials.Com. For more 
detailed information on most of the topics discussed in this 
newsletter, connect to Webtorials.Com 
<http://www.webtorials.com/>, the first Web site dedicated 
exclusively to market studies and technology tutorials in the 
Broadband Packet areas of Frame Relay, ATM, and IP.  He can be 
reached at <mailto:[EMAIL PROTECTED]> 

Joanie Wexler is an independent networking technology 
writer/editor in California's Silicon Valley who has spent most 
of her career analyzing trends and news in the computer 
networking industry. She welcomes your comments on the articles 
published in this newsletter, as well as your ideas for future 
article topics. Reach her at <mailto:[EMAIL PROTECTED]>.
_______________________________________________________________
This newsletter is sponsored by Cisco 

IP Communications represents a major opportunity for businesses 
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often achieved. For information on the union of telephony and 
data on a single physical network and the security issues 
involved see the Special Report IP Telephony Security:  
http://www.fattail.com/redir/redirect.asp?CID=81186
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