Wait....30% of the people who visit houseoffusion.com in a month click on
one of your ads????

is it just me, or is that an amazingly high click through rate!?

On 9/26/06, Michael Dinowitz <[EMAIL PROTECTED]> wrote:
>
> I'm looking at my numbers and thinking about advertising and rates. Here's
> my logic:
> The House of Fusion network has about 200,000 unique people visiting it a
> month. That's 200,000 eyes. A single advertiser in a single location should
> therefore expect that number of people viewing it. My stats show a monthly
> click-through rate for the Google ads of about 30% of the people on the
> site. Lets say 25% to keep numbers round. That means 50,000 people will be
> clicking through the ad. Lets say there's a 1% buy rate for the
> product/service that the ad is pointing to, which means 500 sales.
> Do these numbers sound about right? I'm thinking that of 500 sales of at
> least $100 per sale, that's a potential monthly sales of $50,000. So a rate
> of $5,000 for a single advertiser in a single location for the month should
> be reasonable, right?
>
> Michael Dinowitz
> President: House of Fusion
>     http://www.houseoffusion.com
> Publisher: Fusion Authority
>     http://www.fusionauthority.com
> Adobe Community Expert
>
> 

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