Generally speaking, it's impossible to say. For one, search engines don't really reveal their secrets. Also, all the search engines do it differently.
Now, with that said, I can only recommend that you go with your gut. Mine says this is best: lakers.gottickets.com or lakers.basketball.sports.gottickets.com (where basketball.sports.gottickets.com would also resolve). for folders: /sports/basketball/lakers/ or /sports/basketball/lakers/tickets/ for file names, leave the file name off. make it look like directory structures (makes it feel more permanent). The easiest way to fake this out is a URL rewriting web server plugin. This way, you can map these URI "directories" to a single (or handful, etc) cfm file in the background and gives you the easiest customer discoverability, where they can feel like they could type in /sports/baseball/ and still be successful. Again, this is not more right (nor wrong, probably) than any one else's suggestions. -- nathan strutz http://www.dopefly.com/ On Feb 19, 2008 2:40 PM, Jaysen Pollard <[EMAIL PROTECTED]> wrote: > I have a ticket site. > > http://www.GotTickets.com > > From a SEO perspective which is better: > > #1. Is it better to use sub directories > > /Sports > /Sports/basketball > /sports/basketball/Lakers > > > or subdomains > > Lakers.gottickets.com > Kings.gottickets.com > > > > > #2. In a directory solution is it better to have > > /sports/basketball/lakerstickets.cfm > > or > > /sports/basketball/lakers/lakerstickets.cfm > > > > #3. File names: > > lakerstickets.cfm > > or > > Lakers_Tickets.cfm > > Or does it really matter? > > ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Adobe® ColdFusion® 8 software 8 is the most important and dramatic release to date Get the Free Trial http://ad.doubleclick.net/clk;160198600;22374440;w Archive: http://www.houseoffusion.com/groups/CF-Talk/message.cfm/messageid:299358 Subscription: http://www.houseoffusion.com/groups/CF-Talk/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=89.70.4