At 7:53 PM +0000 6/20/03, John Neiberger wrote: >No one said that you can make money without providing a service. The point >was that most people do not start businesses simply to provide a service. >In fact, they need to make money to provide for themselves and their >families so they start a business that offers a service that they know how >to provide. It's an exchange of value; money is expected in exchange for >the service provided. The supreme goal, however, is to make money. >Providing a service is simply the means. > >Regards, >John
Agreed that business is there to make money, and you make money principally by providing service. I say "principally," as there is the distinction between cash and non-cash money. Certainly, goodwill is recognized in accounting, and employee knowledge is an asset (if hard to put in a balance sheet). Depending on the industry, long-term profitability and short-term cash output optimization may not go hand in hand. I'm not talking about broad social goals that can't be explained to stockholders, but the increased corporate value that may not express itself in immediate stock price or cash in. I do find it fascinating how this thread title has become truncated, when we consider UK usage -- there's much to suggest our industry is flushing itself down the loo. Message Posted at: http://www.groupstudy.com/form/read.php?f=7&i=71028&t=70953 -------------------------------------------------- FAQ, list archives, and subscription info: http://www.groupstudy.com/list/cisco.html Report misconduct and Nondisclosure violations to [EMAIL PROTECTED]

