Ah, I missed that part of your question, saw the "1 year" in the subject and that's what stuck :)
>From what I've seen, most spaces have one of two experiences in their initial months: 1 - Lots of fanfare and excitement, often fueled by membership pre-sales and the opening itself...but the initial excitement dies down quickly. This isn't unique to coworking, this is a pretty common launch graph for all sorts of businesses. A spike, followed by a cliff. 2 - A lot of tire-kickers. Curious people, but very few *buyers*. This can be VERY demotivating. "Why aren't these people coming back? What are we doing wrong?" In both cases, *empty room syndrome* is a tough situation to overcome. Andy Soell gave some great advice about how to overcome this challenge here: http://dangerouslyawesome.com/2014/06/how-i-turned-an-empty-coworking-space-into-a-coworking-community/ *Also....*there's no amount of advertising or promotion that works as well as getting outside of your space and meeting people where they are. At this stage, think of it less like promotion and more like dating :) This was one of the very first topics I talked about on The Coworking Weekly Show, episode #2 here: http://listen.coworkingweekly.com/episodes/5491-ep2-sooooooo-how-do-you-get-members-for-your-coworking-community-askcoworkingweekly -Alex ------------------ *The #1 mistake in community building is doing it by yourself.* Join the list: http://coworkingweekly.com Listen to the podcast: http://dangerouslyawesome.com/podcast On Sun, Mar 8, 2015 at 3:00 PM, Cynthia Dailey <scribble...@gmail.com> wrote: > Thanks Alex - I actually posted this after reading that thread as it > seemed to mostly talk about growth after the first year. We are 1 month old. > > Also doesn't talk about advertising and promotion experiences to get the > word out. I appreciate the link though!!! > > Cynthia > > -- > Visit this forum on the web at http://discuss.coworking.com > --- > You received this message because you are subscribed to the Google Groups > "Coworking" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to coworking+unsubscr...@googlegroups.com. > For more options, visit https://groups.google.com/d/optout. > -- Visit this forum on the web at http://discuss.coworking.com --- You received this message because you are subscribed to the Google Groups "Coworking" group. To unsubscribe from this group and stop receiving emails from it, send an email to coworking+unsubscr...@googlegroups.com. For more options, visit https://groups.google.com/d/optout.
