Hi Eric,

I am opening a space in August and will be launching a Kickstarter campaign 
on June 1. I've studied quite a few  Kickstarter campaigns for Coworking 
space, most of which were successful. It's true, the rewards are different 
because we don't have much of a product to offer. However, there's lots of 
room for creativity in rewards. We will offer things like short term 
memberships, art from members who've already signed up, advertising in our 
space or in our media, Swag with our logo on it... We made sure to create 
incentives for both local potential clients and everyone else who likes the 
idea of promoting the coworking industry. 

There aren't many pitfalls to trying to crowd-fund. Of course, you 
shouldn't abandon other avenues for raising capital, just in case you 
aren't successfully funded. And then there's the work of it - I've been 
working on this campaign for over a month and it is still not ready to 
launch. Doing it right is quite a commitment and takes hours and hours of 
work. But other than that, I'd say go for it!

Time will tell if I'd repeat that advice!

Best of Luck,

Karen
http://www.thewildsbend.com

On Tuesday, May 12, 2015 at 8:59:43 AM UTC-7, Eric Lituchy wrote:
>
> I am new to the Cowork world and find this group to be an amazing 
> resource.  Thanks in advance!
>
> In July, I am opening a coworking space on Long Island.  I am currently 
> working on building the community and already have 6 people onboard.  I 
> thought of raising some capital from friends and family, but started to 
> think that crowdfunding (Indiegogo, Plumfund, etc.) might be a better 
> option. Capital will be used for rent, furniture, technology, etc.
>
> My questions:
>
>    1. Does crowdfunding make sense as a way to fund a startup coworking 
>    space? My primary goal of the crowdfunding would be to get new members 
>    to invest in our community.  
>    2. I expect to offer membership deals(ex. Contribute $1000 and get 
>    3-months of cowork space), "Hardship" contributions to give out-of-work 
>    individuals free coworking space and media/press mentions for larger 
>    contributions.  Any thoughts on this?  Other ideas?
>    3. Any potential pitfalls of going the crowdsourced route?
>
> Any additional advice is sincerely appreciated.
>
> Thank, Eric
> Long Island Cowork (Finaly name TBD)
>

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