Hey, thanks Bernhard for your clearing words - I agree with what you say about changing the logo. You might be right that the community accepts a change towards the community branding (I'm not sure about companies who use it, though). Although funding is the main concern atm I have been working on the logo this afternoon and tried to incorporate your citicism. You can see my step-by-step improvement on my user page on the wiki: http://wiki.documentfoundation.org/User:Joey I tried to explain every step I did and why I think it was necessary. Finally, I've done a quick render in blender (see bottom of page). Comments & critique as always welcome.
Thanks, Joey 2011/2/22 Bernhard Dippold <bernh...@familie-dippold.at> > Hi Joey, all, > > Johannes Bausch schrieb: > >> [...] For me it seems like we've already somehow >> finalized the design on the "LibreOffice" logo. Do all of you (really >> everyone) comply with the design? Because although we're aiming for a >> community-based design, I would strongly discourage you (us) from >> completely >> changing the logo at such a late time. The logo itself is one of the most >> important identifiers, so I would just work on the finishing. Because when >> we have all that incredible amount of graphics and media and so on, who is >> going to change the logo later on? Noone. Then we're stuck with what we >> have. >> > > I slightly disagree because of two reasons: > > Even if we came up now with a new logo, it would break what we have > achieved by now. People have already produced marketing material, our logo > has been presented to the public for nearly five months, two product > versions contain it and have been marketed by this logo. > > So - if we "just" want to change the logo to something totally different, > we are already too late. > > But: We can design a new logo and replace the present one, if there is a > really good reason to do so. It has to be backed by a good marketing > strategy, we probably need to combine this replacement with the release of a > new major (or at least minor) product version. > > All this can be handled, provided that our users will follow us... > > With the community branding such a major positive effect can take place, > strengthening our team and the community's perception in public. I can't > tell you how the logo will look like after this effort: It might be kept > (nearly) as it is, modified partially by keeping the general design language > or changed more radically. > > Let's see, what we can achieve in the meantime. > > The logo is ok, but it has some flaws, as I've already pointed out. (some >> of >> which I've addressed, see e.g. the kerning issue in the wiki). >> > > Just for reference: > http://wiki.documentfoundation.org/File:Logo.svg > > (Your logo_2 seems to fit more with the community branding) > > In my eyes slight modifications to the logo are possible, if they are small > enough that people recognize it at the first glance. > > I reduced the space between symbol and text for the external logo, and > caused by the different positions and sizes this logo looks different from > the TDF logo. > > If you worked on kerning and ligatures of the logo text, this could be > integrated in the main source quite soon. > > But I don't really like the "ffi" ligature: it looks a bit too "serif" > instead of "sans". Perhaps it's just me.. > > Best regards > > Bernhard > > -- > Unsubscribe instructions: E-mail to design+h...@libreoffice.org > List archive: http://listarchives.libreoffice.org/www/design/ > *** All posts to this list are publicly archived for eternity *** > > -- Unsubscribe instructions: E-mail to design+h...@libreoffice.org List archive: http://listarchives.libreoffice.org/www/design/ *** All posts to this list are publicly archived for eternity ***
