Maybe another route to trial this would be to use our product announcements feature since it can be much more targeted. I would not be wholly comfortable at this point to use the snippet real estate (if I was reading the original request), especially for our GA audience.
I also think we should think about the goal here - which I think would be to expand the volume numbers of each of these groups and not necessarily move current users to other products (although I do understand the rationale prompting this suggestion, generally around to lower friction level to try less stable software). If we are agreed on the above, perhaps it is also a discussion to get our marketing friendlies and contributor engagement folks with an objective to target and capture new users for these channels. Karen -----Original Message----- From: dev-planning-bounces+krudnitski=mozilla....@lists.mozilla.org [mailto:dev-planning-bounces+krudnitski=mozilla....@lists.mozilla.org] On Behalf Of Johnathan Nightingale Sent: 29 April 2013 15:32 To: Chris Peterson Cc: mozilla.dev.planning group; dev-platform@lists.mozilla.org Subject: Re: Increasing our Aurora and Nightly user populations? On Apr 29, 2013, at 3:07 PM, Chris Peterson wrote: > (Sorry if this is not the right forum for this discussion.) dev-planning feels right-er here - I suggest follow ups take it thattaway. J PS - original post, for dev-planning context: > To increase our testing populations, I'd like to suggest that we add a periodic "channel upsell" message to the about:home page (of Aurora and Beta) and the about box (of Aurora, Beta, and possibly Release). > > Beta and Aurora users have already opted in to a testing channel, so we know they are receptive to beta-quality software. If they have set Beta or Aurora as their default browser and/or have been using it consistently for a few weeks, we could try to upsell Beta users to Aurora and Aurora users to Nightly. > > We did something similar with Firefox for Android. After a certain number of browser launches, we display a one-time message suggesting they write a Google Play store review if they like Firefox or contact Firefox Support if they have problems. > > Similarly, users who check their browser's about box are clearly interested in version numbers or checking for the latest updates. These users might be receptive to a channel upsell message to get an even bigger version number. :) --- Johnathan Nightingale VP Firefox Engineering @johnath _______________________________________________ dev-planning mailing list dev-plann...@lists.mozilla.org https://lists.mozilla.org/listinfo/dev-planning _______________________________________________ dev-platform mailing list dev-platform@lists.mozilla.org https://lists.mozilla.org/listinfo/dev-platform