"Ready, Set, Build" gets my +1. "Buildr it and they will come"? ;p
On Fri, Nov 6, 2009 at 8:12 AM, Alexis Midon <[email protected]> wrote: > In the spirit of "Ready, Set, Build" and as a tribute to MJ: "Just build it, > build it" > > I'm only half kidding ;) > > On Thu, Nov 5, 2009 at 12:12 PM, Alex Boisvert <[email protected]>wrote: > >> I attended the media training at ApacheCon earlier this week and as part of >> the day's discussions, I submitted our current project tagline "The build >> system that doesn't suck" to our group for feedback. The group was mostly >> composed of technical folks and one non-technical person (Sally, our >> trainer). As you might expect, the response to the tagline was not very >> enthusiastic. Most thought is was an okay tagline for a small project >> that's starting out but that it probably needs refinement for a project >> with >> bigger aspirations. >> >> Among some comment, one was along the line of... "Let's say a developer >> discovers Buildr and really likes it. Before using it, she needs to have >> it >> checked out by her manager. The manager goes to the website, reads the >> tagline ... and ... well, doesn't get a great first impression." Don't be >> alarmed, though, the group thought the current tagline could still be used >> on t-shirts and other such promotional pieces but that the official tagline >> should probably be a little more positive sounding. >> >> I tend to agree with the feedback and in any case I've been meaning to >> brainstorm this on the mailing list... Here are some starting points I've >> been thinking about for the tagline: >> >> "Ready, Set, Build!" (emphasize speed / productivity) >> >> "Beautiful Builds" (elegance / beautiful code meme) >> >> "Any Code, Any Size, Any Task" (polyglot programming, scalability and >> customizability) >> >> Any of these strike your fancy? You think you can do better? >> >> I'd like to collect ideas during the next 2 weeks (time enough to >> brainstorm >> without pressure) and then proceed with a couple rounds of voting for the >> best tagline. Winner gets karma points, self-satisfaction, bragging rights >> and the next release (1.4.0) dedicated to her/him. >> >> alex >> >
