I accidentally replied off-list first. Oops... On Sun, Nov 8, 2015 at 9:12 AM, Arne Babenhauserheide <[email protected]> wrote: > Am Sonntag, 8. November 2015, 08:55:50 schrieb Ian: >> I didn't choose not to bring this up earlier, my opinion is based in-part >> on the feedback that we only received after the site went live. That >> prompted me to do some research on color schemes which solidified my view >> that light on dark hurts readability. > > If this is just the result of doing research now, then I wouldn’t > consider it consolidated — especially not consolidated enough to > topple all the design-work done on the new design and begin something > completely different. For design it’s not enough to just read some > studies. You wouldn’t tell me that I cannot design a wind-turbine in a > given way after reading a few articles about physics, right? > > Light on dark or dark on light is a minor point. A well designed bright > on dark site beats any half-assed dark on bright site. A good bright on > dark colorscheme beats any mediocre dark on bright colorscheme. > > So please let us stop the bikeshedding discussion. We’re working on > realizing the important points of the feedback — for example “your > download page does not ask me to download the software” and “I don’t > understand how your tool helps me in the first 10 seconds”.
It seems to me, our messaging was the most criticized aspect of the website. Of all our messaging, the highest priority messaging should be that seen in the "first 10 seconds" you're referring to. Since someone on reddit compared us to Tor, and seeing as Tor is also a very technical project that needs to explain itself to laypeople, perhaps we could take some lessons from how they organize their messaging. https://www.torproject.org/ It's worth noting that Tor also primarily notes its features rather than "what it is", which is something we received criticism for. Though it does provide a non-technical description near the top: "Tor is free software and an open network that helps you defend against traffic analysis, a form of network surveillance that threatens personal freedom and privacy, confidential business activities and relationships, and state security." Frankly, I'd argue we want to be even more concise than that, but I think it's probably better than our first slider in the carousel. I don't really think any of the carousel items is good enough as an "elevator pitch", each one focuses on a particular feature, rather than the whole. I think I'm going to open a couple of issues on github around this (unless we're trying to keep website bugs in mantis?). Cheers, Dan > Best wishes, > Arne > -- > Ich hab' nichts zu verbergen – hab ich gedacht: > > - http://draketo.de/licht/lieder/ich-hab-nichts-zu-verbergen > _______________________________________________ Devl mailing list [email protected] https://emu.freenetproject.org/cgi-bin/mailman/listinfo/devl
