Anywhere but IT, I'd say. Depends on the particulars of what they're doing.
If you want the group to just test and report, it doesn't matter where they go. Getting alongside Market Research's budget can be helpful, though. If the group is designing creatively and shaping the entire user/customer experience, then put them with (or in) the group with the most control over the product/service. There is no academically correct answer, IMHO. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://gamma.ixda.org/discuss?post=22415 ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help