> I think that it is also important to note that users cannot always
> clearly express what their needs are.  There has to be a level of
> interpretation from what the users says and what they mean.
>
> I can also say that simply implementing what users ask for can lead
> you down a feature-driven design path.


Well, obviously. :) I'm not suggesting that companies should listen better
and simply do what users tell them, only that companies could listen better
and perhaps, with a little sound judgment and analysis, avoid the need to
hire outsiders to figure out their audiences for them.

-r-
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