Luis,

Interesting. Has this been brought to anyone's attention that can make
the necessary changes? I would have thought, though I could be mistaken,
that each local UPA chapter had some control in how they publicize this,
call it, or create a URL for it. I can check with the founder/organizer
about it to see if we can work with each chapter around the world to fix
this for next year. But, it sounds like there was at least public
mention of the effort? 

Susie 

-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of
Luis de la Orden Morais
Sent: Wednesday, January 23, 2008 10:34 AM
To: [EMAIL PROTECTED]
Subject: Re: [IxDA Discuss] Why do crappy interfaces sell?

"This is why World Usability Day was started a few years ago." 

With all due respect Sue, I cannot see how WUD is trying to reach the
public
with the World Usability Day when from the start the name of the event
is
not consistently localised to a country's language. You know, the always
Coca-Cola/Toujours Coca-Cola principle. In Brazil, UPA calls the event
as
World Usability Day and the newspapers call it "Dia Mundial da
Usabilidade",
and the same happens in every other country as well, a little bit of a
wasted PR effort, in my opinion. 

Well, considering that the the Brasilian url for the event, wud.com.br,
contains the "w", a letter which would, it weren't for the word "Watts",
be
completely unheard of by the great public, one can see that it is not
just
crappy interface design that makes its way into the world but also basic
mistakes such as language, which I believe should be there even before
one
starts talking about accessibility. It is easy to make it difficult.

Nevertheless, if by public (internationally speaking), they mean "people
from a certain social status who understand English" I have no argument
as
to how wide the public UPA is trying to serve is.

Regards,

Luis




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