First off, there is a huge variation between what will capture and keep the attention of infants and young children (I'm defining these as under 3) but to make a first pass:

Large brightly colored shapes - with a preference for rounded shapes and simple shapes (circles, ovals, rounded off rectangles, etc) and slow movement (not glacially slow, but "lift your arm as slowly as you can" slow) in long arcs.

Depending on how close they'll be to it, faces are desirable -- more desirable close up. Infants also tend to like soft noises that accompany certain motions.

As infants get older, they like things to get smaller and faster and more identified to actual (well, stylized actual) objects (faces, trees, balls, stars, rainbows, etc.). The paths get shorter and straighter and the movement should get faster. Be careful at this stage that your movements are too angular or short or you're likely to wind up with the design equivalent of a birthday party: candy, cake and soda and have wired 3 year olds. This is fun for nearby adults for a much shorter period than it is fun for the kids.

Remember, newborns don't know what century it is. Three-year olds do.

It's a place to start...

Katie

On Jun 23, 2009, at 3:20 PM, Andrew Schechterman wrote:

Rob, For assumed developmentally normal infants and young children, in our
neuropsychology research, we started with a human face (adult female,
smiling) . . . of course, this was some time ago and before Hello Kitty,
Dragon Tales and Dora, which may be more effective 21st Century (LOL).
Sample citation, among many:
http://www.pubmedcentral.nih.gov/articlerender.fcgi? artid=1950440). -
Andrew
On Tue, Jun 23, 2009 at 6:54 AM, rob tannen <rtan...@bresslergroup.com>wrote:

Does anyone have recommendations or references for how to design an
interface so that it draws the attention of infants and young
children (they just need to look at it, not interact).

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