(Part 2 - the online system wouldn't let me post all of this in one
go)

I also found that it was not a good idea to tailor the
macrostructural elements to the users too much - this often gave
misleading information about the content so people ended up choosing
documents that were less likely to satisfy or satisfice their needs.
Communicating the macrostructure without reference to users'
contexts was important for them to make good judgements about which
documents to read or not which is where I part ways with Google's
way of making a search engine returns page. They prefer to reflect
users' contexts back to them (seeing the keywords embedded in the
summary) which led to more inaccurate judgements that providing
information removed from their context (eg, the document title). This
finding was replicated with different designs so I'm quite confident
of it.

I guess a lot of this depends upon your users. If you are designing
for a bunch of academics, then abstracts are the best things to use
because they are familiar with reading through many. Satisficing the
needs of regular end-users is different again.

My research also found that (contrary to Pirolli & Card's paper)
that negative information scent can exist - this is when something
that is definitely off-track, so for example like when searching for
statistics algorithms and coming across a link to a site selling
various drugs online. From what I recall, they felt that there was a
continuum between positive scent or neutral scent whereas I found
that people were actively repelled by some content.

Hope this helps and doesn't have too many errors - it's been a few
years since I covered this stuff in any detail. Email me if anything
is unclear or incorrect.


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=43708


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