MrSinatra;570378 Wrote: > i don't agree that the poster whose friend does everything for free is > lost money to logitech. thats the wrong way to look at it from a > business pov. > > why? > > b/c logitech needed to develop all that software anyway, for the actual > hardware customers it did have. making it available for free actually > INCREASES hardware sales, it doesn't decrease sales. it increases > exposure, and i'd bet a lot of people who try, eventually go on to buy. > > > even if u believe more people don't buy then eventually do, whatever > the numbers are, you get more sales total! the '20 persons into > digital audio' scenario: > > 1. NO FREE SOFTWARE: > > 10 people buy without trying. > 10 more people can't try and don't buy, end of story. > > (and since they couldn't try first, maybe some return hating it, > costing logitech money) > > 2. FREE SOFTWARE: > > 10 people buy, (and maybe they tried first, maybe not) > 3 people don't try, don't buy > > however > > 7 people try, and of those some use indefinitely, (your friend); and > over time, some buy, lets say 3 of the 7 as of a given date. > > so: > > the free scenario gets you 3 more sales than the non free one, and > there is no reason to believe net sales are hurt by the free scenario > since customers could return stuff if they didn't like it in either > case. > > the caveat of course is that the free scenario will turn potential > customers off b/c they hate the software/paradigm, which i am sure has > happened, but that only saves logitech from a costly return after the > fact in a non-free scenario, so its good for logitech ultimately. > > the larger point is that with something like this, allowing people to > use it, even only in part, should net more sales than not allowing them > to do so. > > if your friends financial status were to change, i'd be expecting he'd > buy something. > > if your argument is that your friend wasn't going to buy, or can't buy, > then in that case, what has logitech lost? he was never a potential > customer to begin with. there is no harm in making software free to > him. and at least its THEIR software, and not a competitors > alternative. > > having said that, i do agree that its odd to me, considering that they > have SP, that they haven't developed apps for iphones and smart devices > and so on. that truly is a huge missed opportunity and guys like pippin > were very smart to move quick into the void. the SBC is amazing imo, > but who would pay $299 for it when for $9 you can ipeng? > > there is no doubt imo, that logitech did not properly leverage the > asset of SP in the smart devices category.
There are reasons to buy. Better pandora access... let's continue -- pski real stereo makes the lights dim on the bass notes. (this means your amp could also use it's own circuit.) ------------------------------------------------------------------------ pski's Profile: http://forums.slimdevices.com/member.php?userid=15574 View this thread: http://forums.slimdevices.com/showthread.php?t=80169 _______________________________________________ discuss mailing list discuss@lists.slimdevices.com http://lists.slimdevices.com/mailman/listinfo/discuss
