The story goes much deeper than well ever know. I'm sure Michael Herger knows all the dirt but is unable say so publicly. ;)
What little we do know . Soon after Logitech acquired SlimDevices there was a major reshuffling of managers and department personnel at Logitech. The few individuals at Logitech that had even the slightest clue and interest in SlmDevices and its ecosystem were shuffled around and I suspect eventually even out of Logitech. Some of the core SlimDevices personel and developers were also cycled out. A couple more corporate reshufflings and the entire SqueezeBox idea became the red headed step child at Logitech. First ignored, then diminished, finally axed all together. They struggled to market it properly as well. The same brand stores (like a Best Buy) in different regions had the SB players in different product/shelf categories. Some displayed them in the computer speakers area, others in the keyboard/mouse area, some others still in the TV/stereo area. Some had stock, some didnt, some with stock did not know what shelf to find them on, and if found coudlnt explain what it was capable of or how it worked. It was a mess. I suspect various regional Logitech reps with varying degree of knowledge and interest of the SB product had a lot to do with its confusing product placement issues. A niche product for (mostly) home stereo use being marketed by a behemouth keyboard/mouse conglomerate in a fast growing consumer environment that wanted on demand music services on their phones with earbuds and satisfied with compressed audio over BlueTooth (also absent on SB devices) . Was a recipe for disaster. For SlimDevices it was the perfect time to sell. Taking into account Logitechs business model it was the wrong time for Logitech to buy. ------------------------------------------------------------------------ toby10's Profile: http://forums.slimdevices.com/member.php?userid=12553 View this thread: http://forums.slimdevices.com/showthread.php?t=107821
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