I understand and agree with your POV on that, and I think idealy that is a noble goal to shoot for, but the ideal will backfire, or at least undermine or delay, the outcome. I think Apple should be working to set the record straight where accessibility is concerned.

To me, the keyboard and mouse analogy is a good one, but we are years away from that being something accepted in an OS where regards accessibility. Apple is revolutionizing computing by including a very capable screen reader in a commercial OS...commercial being the key word there. And even OS's like Ubuntu, which also include screen readers, are not as easy to get the screen reader up and running as under Mac. Apple should tout VoiceOver, and then let it fade into the background, once it is an accepted part of the operating system.



On Apr 16, 2007, at 5:36 PM, Greg Kearney wrote:

While sometimes I too wish that Apple would be more aggressive about advertising VoiceOver in a way I think it tell us a great deal about how they view accessibility in general.

In the Apple mindset accessibility should just be a natural extension of the computer experience. It is just something that is there in every computer sold. Sort of like a keyboard. When was the last time you saw an ad for a computer that extolled the wonders of it coming with a keyboard or a mouse? Apple's efforts is to make computer that can be used by anyone, computers that people will come to simply expect that of course if I am blind or dyslexic I will be able to use a Mac. The fact that Apple is held to a very high standard when it come to anything involving the human-computer interface, and that includes VoiceOver, is not a bad thing at all. Apple has survived all these years exactly on that reputation.

When seen as part of a lager philosophical approach to computer and how humans use them it seem out of place for Apple to call attention to VoiceOver because VoiceOver is simply one small part of a complete environment, like cut and paste, AppleScript or a hundred other parts of the Macintosh experience.

Greg


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