A few weeks ago, I proudly showed my Anelok to Martin De Luca, a designer friend of mine. He was duly impressed by all the technology but hated the logo. So he made a new one.
I added a few tweaks to make it look good on the real hardware, and here is the result, in simulator and "live": http://downloads.qi-hardware.com/people/werner/anelok/tmp/logo/new-logo-sim.png http://downloads.qi-hardware.com/people/werner/anelok/tmp/logo/new-logo-live.jpg I love the clean modern simplicity of the font and how cleverly he added the padlock symbol. While the padlock was his own idea, I had though of having that element, too, but could never figure out how to do this nicely. The concept has a few degrees of freedom. Below are a few slight variations. First, the same design, this time black on white: http://downloads.qi-hardware.com/people/werner/anelok/tmp/logo/logo2-open.pdf A slight variation: the E has its usual backbone: http://downloads.qi-hardware.com/people/werner/anelok/tmp/logo/logo2-closed.pdf Good: - the lock is more centered, between "walls" on both sides, - easier to read (due to familiarity), Bad: - more boring (due to familiarity). Another variation: this one makes lines and gaps the same width, making them look a bit skinny, and it also fills the padlock, to bring back some stockiness: http://downloads.qi-hardware.com/people/werner/anelok/tmp/logo/logo3-closed.pdf For the Web site and other uses of the logo with a color depth of more than 1 bit per pixel, the outline could also be replaced with solid grey, so that one can still spot the padlock but there would be no thin lines. How do you like it ? - Werner _______________________________________________ Qi Hardware Discussion List Mail to list (members only): discussion@lists.en.qi-hardware.com Subscribe or Unsubscribe: http://lists.en.qi-hardware.com/mailman/listinfo/discussion
