My point is complaining about it doesn't get you anywhere. Get your friends and relatives to boycott SUVs and then someone will pop up to sell a decent small efficient EV, even if it's not GM or Ford.
Manufacturers keep trying. There's the failed-in-US Smart division of Daimler, The Mini which is slowly getting bigger and bigger like the original CVCC. Sales aren't worth their effort. Doesn't matter if it's because of the big guy's marketing budgets. HOW DO WE FIX IT? On Thu, Apr 22, 2021 at 1:39 AM Steves via EV <ev@lists.evdl.org> wrote: > I agree completely. They don’t make the Volt anymore. It was never really > advertised, except perhaps before and when it first came out. But it was > really never pushed. And it is a do everything car. EV mode for daily > needs, gas for long trips, fold down seats and hatchback to carry stuff. > Reasonable price. But I’m sure it wasn’t a moneymaker. Highest margins are > on pickups and SUVs do that’s what they push. > > Advertising , sadly, works. I remember reading an article one time about > why well known brands like Coke advertise. They said if they stopped > advertising then after a while people would stop buying it. > > -Steve > > > On Apr 22, 2021, at 4:16 AM, EVDL Administrator via EV < > ev@lists.evdl.org> wrote: > > > > One more time. > > > > Very few people buy the products they need. They buy the products that > are > > SOLD to them. Ask any advertising professional or media person. That's > > their business. > > > > No other factor in purchasing decisions carries anything close to > > advertising's weight. > > > > It may be difficult for you to understand or believe this because you, > like > > most folks here, are probably more a "thinker" than a "feeler." Trust > me, > > you're atypical. > > > > Fifty years ago, pickup trucks were for tradespeople and farmers. A > 1970s > > teenage boy would do almost anything to avoid having to drive dad's > pickup > > on a date. > > > > SUVs were for hunters, campers, and sportsmen. "Normal" people didn't > buy > > them because they were clumsy, ugly, and "drove like trucks," which is > what > > they were. > > > > Then came CAFE. Trucks were exempt from CAFE regulations. The > automakers > > despised CAFE, so they began advertising trucks and SUVs heavily. > > > > If you can't guess what happened next, just read the first paragraph at > the > > top of this message. > > > > The ads still push pickups, SUVs, and now crossovers (clumsy, topheavy, > > overweight, overpowered station wagons). In fact, the automakers > advertise > > almost nothing else. > > > > So people buy pickups, SUVs, and crossovers, regardless of what they > really > > need. They literally never even consider anyhing else. That's why both > Lee > > and I see driveways here in the midwest stuffed with 3 or 4 or 5 > vehicles, > > and every bloody one of them is a pickup or SUV. > > > > When Hyundai wanted to establish themselvs in the US market in the > 1980s, > > they advertised their subcompact Excel. It wasn't a very good car, but > they > > sold a lot of them, because they advertised it. > > > > If the automakers wanted to sell small cars, ICEV or EV, they'd > advertise > > them. They don't, and they don't. > > > > When the automakers want to sell EVs in the US, they'll advertise them > here. > > They don't, and they don't. > > > > David Roden, EVDL moderator & general lackey > > > > To reach me, don't reply to this message; I won't get it. Use my > > offlist address here : http://evdl.org/help/index.html#supt > > > > = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = > > If you made a column of things you're pretty sure you know, and > > then made another column of how you know those things, most of > > that column is like: "Some guy told me." It's just clickbait > > and hearsay. Goes into the head, locks onto a feeling, you're > > like: "That sounds good. I'm gonna tell other people that." And > > that's how brand marketing works, and also fascism, we're > > finding. > > > > -- Marc Maron > > = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = > > > > _______________________________________________ > > Address messages to ev@lists.evdl.org > > No other addresses in TO and CC fields > > UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub > > ARCHIVE: http://www.evdl.org/archive/ > > LIST INFO: http://lists.evdl.org/listinfo.cgi/ev-evdl.org > > _______________________________________________ > Address messages to ev@lists.evdl.org > No other addresses in TO and CC fields > UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub > ARCHIVE: http://www.evdl.org/archive/ > LIST INFO: http://lists.evdl.org/listinfo.cgi/ev-evdl.org > -------------- next part -------------- An HTML attachment was scrubbed... URL: <http://lists.evdl.org/private.cgi/ev-evdl.org/attachments/20210422/6fdb25dd/attachment.html> _______________________________________________ Address messages to ev@lists.evdl.org No other addresses in TO and CC fields UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub ARCHIVE: http://www.evdl.org/archive/ LIST INFO: http://lists.evdl.org/listinfo.cgi/ev-evdl.org
